Promising Growth

Mention chocolates and everyone, irrespective of their age, can start drooling. Many chocolate and other confectionery makers say that adult consumption of chocolates and candies is growing at the fastest pace in India, major corporate companies are launching new products and brands of chocolates which target the grown-ups.

Chocolates could be blissful. They help make life seem less stressful, and could make your depressed mood cheerful. They could also be sinfully sensuous and ever so differently delicious. They can be plain or filled with dry fruits and nuts, whose taste may lead you to go nutty. They can come in plain shapes and sizes, or in exotic customised designs. But above all, chocolates, if made with the right concoction of creativity and dexterity, could easily be among the few things on heaven and earth worth living for.

Chocolate also comes with its own set of health benefits. It is a rich source of fibre, antioxidants, minerals, theobromine, flavanols, caffeine and many other beneficial ingredients. It is beneficial for heart, brain and more. It helps in lowering blood pressure and increasing blood circulation in the body - thereby reducing the risk of cardiovascular diseases. It also helps in reducing the risk of blood clotting. But always remember, too much consumption may give you a side effect as well.

Market Growth

Increasing disposable income, changing lifestyle, rising trend of gifting chocolates instead of traditional Indian sweets, and a surge in the sale of dark chocolates are expected to drive the industry growth. The fact that still the per capita consumption of chocolate products in India is much less as compared to many developed western countries also indicates a huge potential for the growth of chocolate market in India, in the backdrop of the present day socio-economic scenario of the country.