Build relationships to cement success...
Financial Express Chennai|January 01, 2025
...and some more ideas to defend your market
Sachin Sharma

LOOKING AT THE transformation of B2B marketing this year, there's one priority that stands out for me: creating content that buyers relate to. Especially in a market as diverse as India, there's nothing more important than showing your audience that they matter to you. In the year ahead, as B2B marketers continue to prioritize ROI, those who pay equal importance to building trusted relationships will be truly successful.

Here are the big predictions that will chart the path to success in 2025:

This story is from the January 01, 2025 edition of Financial Express Chennai.

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This story is from the January 01, 2025 edition of Financial Express Chennai.

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