THE FIGHT AGAINST COUNTERFEITING
Siliconindia - India Edition|December 2024
Nowadays, it’s not just the horror of fake people that haunts individuals, but also the ever-growing presence of counterfeit goods that threaten their lives in ways they least expect.
THE FIGHT AGAINST COUNTERFEITING

Nowadays, it’s not just the horror of fake people that haunts individuals, but also the evergrowing presence of counterfeit goods that threaten their lives in ways they least expect. Presently, everywhere, there are rampant counterfeit goods-from fake luxurious accessories to counterfeit medicines-that impact the sense of reality at every turn. They always find themselves between what is real and what is not. Much like fake people wearing masks of sincerity, counterfeit products are hidden as high-quality leading consumers to make choices that could affect their safety, finances, and well-being. The need for observance has never been greater.

First, Let’s Understand About Counterfeiting and Anti-Counterfeiting?

Counterfeiting is the illegal production of products, branded or trademarked which is produced without permission and sold as genuine products. Anti-counterfeiting is about policies and technologies that prevent or deter counterfeit supplies. It takes the form of security features, legal actions, and market monitoring in order to protect the consumer and the brand.

For Example!

In most countries like China fake iPhones are sold at a relatively lower price therefore, consumers are actually being step out to buy fake products, which possess the features of the original. They will not have the quality and safety standards of the real product, so leading to financial loss for the brand as well as potential harm to consumers.

The War on Fake Reviews

This story is from the December 2024 edition of Siliconindia - India Edition.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the December 2024 edition of Siliconindia - India Edition.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM SILICONINDIA - INDIA EDITIONView All
MISSING INSURANCE IN INDIA
Siliconindia - India Edition

MISSING INSURANCE IN INDIA

Financial literacy and financial inclusion are amongst key factors reflecting any economies development stage. Better financial literacy implies larger population having necessary awareness about and access to varied financial products (viz. banking systems, savings products, credit products, transaction systems, insurance).

time-read
2 mins  |
December 2024
DATA-DRIVEN DIGITAL TRANSFORMATION: NAVIGATING INNOVATION, GENERATIVE AI AND STRATEGIC INTEGRATION
Siliconindia - India Edition

DATA-DRIVEN DIGITAL TRANSFORMATION: NAVIGATING INNOVATION, GENERATIVE AI AND STRATEGIC INTEGRATION

Dev Ramchandani, a dedicated Practice Leader and Management Consultant, excels in business transformation, innovation, team building, and driving operational excellence through digital solutions with a passion for making a positive impact.

time-read
4 mins  |
December 2024
IDS NEXT: Innovating Cutting-Edge Software Solutions for Hospitality Brands
Siliconindia - India Edition

IDS NEXT: Innovating Cutting-Edge Software Solutions for Hospitality Brands

The global tourism and hospitality segments are transforming with increasing integration of modern and advanced software solutions. Where traditional hospitality management systems grappled with operational flexibility and scalability, modern systems offer the flexibility needed to keep up with the demands of the evolving hospitality industry.

time-read
2 mins  |
December 2024
SMART ELEVATOR SOLUTIONS CAN BE A GREAT HELP IN DEALING WITH THE GREEN BUILDING CHALLENGES
Siliconindia - India Edition

SMART ELEVATOR SOLUTIONS CAN BE A GREAT HELP IN DEALING WITH THE GREEN BUILDING CHALLENGES

The concept of green building has always been associated with environment and sustainability-related features such as green walls and solar panels, but it is way more than that.

time-read
4 mins  |
December 2024
siliconindia 10 MOST PROMISING POS SOFTWARE SOLUTION PROVIDERS-2024
Siliconindia - India Edition

siliconindia 10 MOST PROMISING POS SOFTWARE SOLUTION PROVIDERS-2024

In India, POS solutions are being adopted for specific sectors like retail, hospitality, and healthcare with features customized to the needs of each industry

time-read
2 mins  |
December 2024
CANDIDATES' JOB EXPERIENCE - UNVEILING THE SCANDALOUS PRACTICES OF APPLICATION
Siliconindia - India Edition

CANDIDATES' JOB EXPERIENCE - UNVEILING THE SCANDALOUS PRACTICES OF APPLICATION

With over 11 years of experience, Sweety is an experienced Executive Team Lead Human Resources with a demonstrated history of working in employee background screening industry.

time-read
3 mins  |
December 2024
QUEUEBUSTER - Pioneering Android POS Solutions for Global Expansion in the Retail Technology Landscape
Siliconindia - India Edition

QUEUEBUSTER - Pioneering Android POS Solutions for Global Expansion in the Retail Technology Landscape

The Retail industry is experiencing significant transformations driven by evolving consumer preferences, technological advancements, and regulatory changes.

time-read
2 mins  |
December 2024
THE IMPACT OF INDUSTRY CONVERGENCE ON MULTI-INDUSTRY IT, BPO, AND KPO LEADERSHIP
Siliconindia - India Edition

THE IMPACT OF INDUSTRY CONVERGENCE ON MULTI-INDUSTRY IT, BPO, AND KPO LEADERSHIP

Kapil, a seasoned chartered accountant with 27+ years of expertise in the shared service industry. He has worked with top global organizations, handling diverse roles in accounting, taxation, audit, and program management. Currently, as the Managing Director of WM Universal, a 100 percent subsidiary of WM worldwide, Kapil oversees shared service operations in India for the largest waste management company globally, focusing on the North American continent.

time-read
4 mins  |
December 2024
WARDWIZARD, AMPVOLTS COLLABORATE TO EXPAND EV CHARGING
Siliconindia - India Edition

WARDWIZARD, AMPVOLTS COLLABORATE TO EXPAND EV CHARGING

In the Memorandum of Understanding (MoU) with Ampvolts Ltd, earlier Quest Softech (India), the manufacturer of electric vehicles under the Joy e-bike and Joy e-rik brands has vowed to develop state-of-the-art charging infrastructure for EVs in India and elsewhere in the world.

time-read
1 min  |
December 2024
THE FIGHT AGAINST COUNTERFEITING
Siliconindia - India Edition

THE FIGHT AGAINST COUNTERFEITING

Nowadays, it’s not just the horror of fake people that haunts individuals, but also the ever-growing presence of counterfeit goods that threaten their lives in ways they least expect.

time-read
5 mins  |
December 2024