Divya and Pragya Batra have a passion for silver that they’ve harnessed into striking handcrafted jewelry under the Quirksmith label.
PB: Divya’s love story with silver started in the early years of her career. She was a designer with Amrapali Jaipur for four years after studying accessory design at NIFT, Gandhinagar. I studied Biochemical Engineering & Biotechology at IIT Delhi, before moving to Singapore for a Master’s in Business Studies from INSEAD. I worked as a management and strategy consultant with Bain & Company for eight years!
Back in 2012-14, Divya used to design for a friend who owned a silver jewelry label. When the friend decided in 2014 to pursue her passion for belly dancing instead, I told Divya that I would join her. So, we started Quirksmith Lifestyle LLP in Bangalore. It seemed at that point, the perfect team – one creative, one with experience in business. And to top it, our secret wish was just to work with each other. When young, we had never realized our paths would ever cross professionally. But it looks like God had a better plan!
Divya is Kingpin at Quirksmith, heading design and production. I am the Social Bee, heading marketing, sales & operations, and customer relations.
What is your design process?
Bu hikaye POOL dergisinin POOL 88 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye POOL dergisinin POOL 88 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
A Legacy Continues
Leveraging the success of his family's export business, Naman Jain is focusing on creating a retail presence in India
Creating KAIRA
Long fascinated by Indian fabric, Nikita Gupta has launched an attractive line of contemporary apparel in traditional block prints
Stories faces tell
Aditya Narula dabbled in various vocations before he realized portraiture was the best way to express the fascinating complexities of the people he encountered along the way
time tested DESIGN
Surrounded by art and architecture as a child, Sarah Sham went on to take the family antiques business in a new direction through her interior design venture
DANGEROUSLY DELICATE
Kavya Potluri's attention to minute detail is what sets her intricate and unconventional jewelry apart
music as muse
A multidisplinary visual artist, Aaron Pinto, also known as Kidsquidy, has had an interesting journey that started with MTV and has him now working on everything from music videos to stage design
DEVELOPING A DISCOURSE
Documentary photographer Taha Ahmad believes his work has a greater purpose than merely being admired by a select audience for its esthetic value. It's when people are able to see the underside of society and understand the prevailing social injustice that the work tries to reveal that it is truly worthwhile.
Tiny little Stories
Creating miniature worlds allows Ruchika Nambiar to continue to play childlike games of make-believe
The Richness Of Handmade
Amit Vijaya and Richard Pandav are committed to bringing together many hands and hearts through their clothing label ‘amrich’
The perfect balance
Aniruddh Mehta is as much graphic designer as visual artist, and he tries to do justice to both through his work at Studio Bigfat
