Harmonising Vehicle Design Via Software Optimisation
Auto Tech Review|June 2017

Automotive manufacturing is evolving rapidly, with data-driven car design and flexible manufacturing processes being made feasible. Design prerequisites are changing and carmakers want maximum product differentiation in every segment they operate in. Earlier, external design was the only differentiating factor for a product. Now, with virtual prototyping and advanced simulation techniques, ubiquity can be eliminated from virtually every aspect of vehicle design. This has resulted in software solution providers partnering OEMs from the factory and assembly line stage, for process optimisation.

Anwesh Koley
Harmonising Vehicle Design Via Software Optimisation

The Indian automotive industry is driving innovation and technological advancement, and as a result, automobiles today represent highly sophisticated technology making its way to consumers. From the early stages of planning, automakers design new vehicles with a range of diverse technologies that meet customer needs for comfort, convenience and safety, while improving performance and energy efficiency at the same time. Almost every aspect of the modern automobile is now high-tech, using state-of-the-art materials and processes that rely upon a highly skilled workforce as well as, in many cases, a high degree of automation.

DESIGN CAPABILITIES

Indigenisation has helped Indian car manufacturers develop domestic capabilities customised to local specifications. Atul Marwaha, Senior Vice President (Services & Trainings), DesignTech Systems Ltd, says, “In its initial years, the automotive industry was buying all aggregates from OEMs overseas, but the struggle was to integrate all the elements together and create the final product. Indian OEMs have done well in identifying the design and structural elements they wanted for a new vehicle concept, putting the right inputs at the right place and creating a workable model were the key challenges.”

An area where software developers have made rapid progress is robotic simulation. Most automotive plants today are getting highly automated, with robots engaged in welding, installation activities, and other complex tasks, which are being targeted by the man-machine interface. The work sets are designed from the fixtures on which the vehicle’s body panels are going to be fastened, to programming the robots in terms of the functions they are supposed to perform. These are managed through technical manufacturing software applications.

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