It changed the game in the small car segment dominated by one car maker. Can the new Santro do it all over again?
The name has a certain old-world charm to it unlike the new-gen ‘i’s that Hyundai dabbled with for hatchbacks. I am sure there is some theory back at their India HQ that it would probably have been better off calling the X-cent, Accent but that’s another story. While the erstwhile Santro was discontinued a few years ago, and Hyundai started its onslaught on bigger car segments, it lost its momentum a bit in the budget segment. Interestingly, the car has moved up the segment. In theory, the original i10 was actually the true successor of the Santro (well, that’s another story too). This new car is positioned much higher, closer to the Grand i10 than what the i10 was to the older Santro. The reason for doing so is also because this is a grounds-up new car, starting from the platform.
Bu hikaye BBC TopGear India dergisinin December 2018 sayısından alınmıştır.
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Bu hikaye BBC TopGear India dergisinin December 2018 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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