Sonalika Tiger Series

SONALIKA INTERNATIONAL TRACTOR LAUNCHES THE TREM-IV COMPLIANT TIGER TRACTOR SERIES. SUMESH SOMAN LOOKS AT THE STRATEGY TO ACCENTUATE THE HEAVY-DUTY RANGE.

- SUMESH SOMAN

Sonalika International Tractors Ltd. (Sonalika) has launched the latest additions to the Tiger series. Aimed at turning TremIV emissions compliant and at the same time expanding its Heavy-Duty (HD) offerings on the upper end of its 20120 hp range, the company recently launched the Tiger DI 75 and the Tiger DI 65 tractors. Launched at an introductory price range of Rs.11-11.2 lakh, their introduction coincides with the harvest of the Rabi, and the end of the winter solstice. The tractors are made available in both Four-Wheel Drive (4WD) and Two-Wheel Drive (2WD) variants to offer a choice best suited to customer requirements. The Tiger series sits atop the premium range of tractors from the manufacturer and targets customers in this upper end of the spectrum with HD requirements. Raman Mittal, Executive Director, Sonalika Tractors, mentioned on the Kisan Diwas (Farmer’s Day), “Our farmers put in praiseworthy efforts every single day and on the Kisan Diwas, we are launching our most advanced Tiger DI 75 4WD tractor with powerful and fuel-efficient CRDs which is a technologically advanced system that delivers twin benefit of power and economy.”