How Indian hospitality segment can achieve the best satisfaction score with AI
Express Food & Hospitality|March 2020
Artificial Intelligence (AI) is the most trendiest topic across the world and has immense potential to empower India’s promising hospitality segment with ultimate guest satisfaction score.
Jaal Shah
How Indian hospitality segment can achieve the best satisfaction score with AI

One of the most interesting thing to notice in the hospitality segment is the ever evolving preferences, behaviours and expectations of the New World Guest. Be it a group traveller, business traveller, fine diner or a bag packer, this new world customer is constantly looking for exceptional and authentic experiences. Those who are able to achieve best guest satisfaction score with impeccable services, authentic experiences and customised innovations can stay in the game for a long run. Right from prebooking to post-stay, exceeding guest expectations to newer heights is the key.. Hospitality is one segment where AI can proudly take the charge of complete transformation.

Travel is a compound activity, physically as well as emotionally, hence customer satisfaction is a key aspect in the hospitality industry. A busy day at a hotel concierge can cause inconvenience to an individual who is at the verge of being delayed to a meeting, an airport or an appointment. This is a common concern faced in the business travelers’ segment. On the other hand, families with children, group travellers encounter crowded check in counters, long wait for a room key, submission of personal details which puts the guest on a long wait. These are the common concerns while travel plans are made. In this scenario it becomes extremely crucial for hotels to enhance operational efficiency at every step of guest journey. With this efficiency transformation they can achieve the desired guest satisfaction index. Introducing AI in the hospitality segment can drastically boost the operational efficiency and can bring in much ease to these concerns.

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