The Making Of A 21-Year-Old Rwandan CEO
Forbes Africa|June-July 2022
Yussouf Ntwali's edtech company has grown from idea to impact, changing the recruitment landscape in Rwanda.
By Ridhima Shukla
The Making Of A 21-Year-Old Rwandan CEO

IN THE BEATING HEART of the impeccably-green city of Kigali, in one of the most sought-after commercial zones, past a small gate and a garden is a shared space for home-grown Rwandan startups.

Entering the first building, a double-storied structure marked BAG, a whiteboard reads ‘Training, Problem Solving, IoT and Education’.

Inside, there are more white boards in the middle of a large room, which looks like a cross between a classroom and a workplace, buzzing with youthful energy and the start of something bright and new.

Across the foyer is the office of Yussouf Ntwali, the 21-year-old CEO of BAG Innovation, an edtech company into innovation and social impact, one of Rwanda’s most popular tech companies today.

Since its inception, the company has grown from an idea to a real impact firm. Ntwali, who started out as a curious 17-year-old volunteer, climbed the ranks to becoming the Chief Operations Officer (COO) and now the CEO.

With no university degree or background in technology, Ntwali’s badge is his unwavering enthusiasm and unapologetic approach to learning on the job, which he reiterates during our interview.

Now resident in Rwanda, he spent his early years in the Democratic Republic of the Congo, born to a Rwandan father and a Congolese mother.

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