Take Your Side Hustle To New Heights
Your Business|October/November 2020
Side hustling. It's what you're doing when the clock strikes five, and everyone else kicks off their work shoes.
Nicole Depene-Sander
Take Your Side Hustle To New Heights

It’s what you’re doing when most people’s days are over, and yours is just beginning. It’s when you’re using your creative fix to make some extra cash. No matter what it is, the art of the side hustle has been helping people turn their passion projects into lucrative ‘side gigs’ for quite a few years now. Whether it’s a way to make some extra cash for life’s little treats, the opportunity to truly hone your hobby into that JSE busting business you’ve always dreamed of, or the means to an end to keeping a roof over your head, getting down to it and honing your hustle just makes sense.

In January this year, the Henley Business School reported that, “As many as 27% of working South Africans [had] side hustles. These are extra or side jobs they do in their spare time, to raise extra cash, pursue their passions or both.”

All around us, we’re seeing how the humble hustle is taking on a life of its own. Technologies have changed, and as you scroll, you’ll start to see more side hustles that have become sustainable enterprises. The gig economy has kicked into overdrive, and when a hustle hits hard, the sky is truly the limit.

But, in a world where everyone’s been there and done that, how do you take your hustle to new heights? Nicole Depene-Sander, marketing manager for OLX shares some handy hacks inspired by successful side hustling entrepreneurs on their platform, to help you hone your hustle.

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