You may surprise yourself and find good in the bad.
In an era where business keeps moving faster, it is no small wonder that resilience has become the new must-have executive skill. While executives have always known about the personal benefits of being resilient, they haven’t always recognised that it is also needed for the sake of their teams and organisational health.
Take Susan, the CEO of a small telecommunications firm. She was enrolled in my MBA course when she received some bad news. A major contract, one that her firm had spent months preparing for, had gone to a competitor. She had worked hard on it. Her team had found ingenious ways to shave costs and innovative ways to add value for the client.
It would have been a profitable project and, more important, successful completion would have proved a new product concept.
Her face fell and she deflated visibly. She regained her balance in days, but the damage was done. One of her engineers, a key employee and the only one who understood how a critical software component worked, left the firm. Other employees, jittery of business failure, were ready to bolt. She had to spend endless hours reassuring them about the viability of the company.
She soon discovered that how the boss feels affects the entire team. It was not enough for her to regain her keel swiftly; she had to remain visibly unruffled and strong in front of her team.
SHIFT PERSPECTIVE
Bu hikaye thinksales dergisinin August - October 2017 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye thinksales dergisinin August - October 2017 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Getting Over Your Fear Of Cold Calling Customers
A recent research study found that 48% of business-to-business salespeople are afraid of making cold calls.
10 Tips To Get Honest, Productive Feedback
Great leaders are great learners. Their never-ending pursuit of information pushes them to constantly improve and sets them apart from the rest. Getting and learning from feedback isn’t always easy, but it is necessary, if we want to become better.
The 5 Things All Great Salespeople Do
The best salespeople know they’re the best. They take pride in their art form. They separate themselves from the rest of the pack regardless of circumstance. So how do they do it? What’s their secret? Are you one of them?
Why Trade Shows Are Worthy Of Your Marketing Budget
Given unrealistic expectations against a modest budget, marketing leaders are routinely tasked with making trade-offs on what stays and goes in their annual budget. In a highly digitised world, trade shows might seem like the ancient way to do things, but they remain one of the best forums for exposure to customers. Increase your success rate with trade shows through more thoughtful planning that aligns sales and marketing to common goals and objectives.
Why CRM Projects Fail And How To Make Them More Successful
CRM is an important tool, but it is just a tool. When the laptops are shut down for the day, it’s your sales team that is responsible for bringing value to clients and driving revenue. Implement your CRM with that in mind and you’ll be pleased with your ROI.
Is Your Corporate Strategy Paying Off?
Key questions to determine if your strategy is working.
3 Ways to Improve Your Ability to Diagnose
Selling requires a strong ability to diagnose the client’s problems and challenges.
How To Create Compelling Content
How do you create content that cuts through the noise? How do you get attention now that there is a glut of content being created?
Build Up Your Resilience By Asking Yourself Two Simple Questions
You may surprise yourself and find good in the bad.
How Marketing Can Increase Customer Lifetime Value
Marketing can play a pivotal role in boosting customer profitability.