Make Way For Movember Machan!
PROVOKE Lifestyle|November 2017

Grow your Mo

Poornima Nair
Make Way For Movember Machan!

For those who have kept up with the metrosexual man fad, this one should be a breeze...or should we say beard? Yes, it is that time of the year when machismo takes centre stage, and all the hotties out there grow out their beards and moustaches in support of the popular movement, Movember. A worldwide event, Movember or No Shave November, is predictably, the month where men ditch their razors and trimmers and embrace the fuzz. And let's not lie, the ladies love it too. 

Started back in 2003, in an unofficial manner, the concept of No Shave November involved men growing beards and moustaches through the month of November in order to raise awareness about men's health issues such as depression, mental health, testicular and prostate cancer. The movement's beginnings, we learn, are as humble as they can get. Two friends, Travis Garone and Luke Slattery, met up for beer in Melbourne Australia and were mulling over the disappearance of the moustache from the fashion scene (back in 2003). That is when they hit upon the idea of bringing the mo back, and thus the movement that is Movember was born. From 30 participants in 2003 to over 3 million and counting, it has been nothing of a sensation. 

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