No Rules Apply!

Forget faux paus and typical beauty rules—everything is free reign in SS20 with runway looks going above and beyond this season! Let your creativity go wild as there is no time like 2020 to try something a little different

- Alisha Azuddin

PAINTERLY SHADOWS

Almost painting-like, this season saw many makeup artists opting for a more heavy-handed, almost paintbrush-like stroke to apply eyeshadow this season. This painterly effect truly elevated the makeup looks to artwork status, highlighting not only colour but texture as well. The unique approach to shadow at Christian Wijnants is creative, but not overly complicated. Definitely not for the faint of heart, we’re looking at Jonathon Cohen’s monochromatic take for a more subdued version, that isn’t too intimidating to recreate at home.

GLAM GOTH

Despite Spring/Summer having the coating that depicts imagery of pretty flowers and sandy beaches, the themes of grunge and gothic glamour were present on several runways throughout fashion week. But gone are the days of matte alabaster skin and thick black liner, as this season’s goth rocks dewy skin and glossy lips, reinventing the concept of gothic makeup all together. Max Mara’s deep burgundy lips, paired with sleek Wednesday Adams braids screams gothic chic, but the added touch of a sheer pastel green shadow is a creative twist that sort of adds an even scarier, eerie feel to the makeup look. Usually a faux pau in terms of beauty rules to mix really dark colours with a pastel, but Max Mara proves that it can stylishly be done and wearable.

MISMATCHED PAIRS