If you browse through Ageerika Hari’s jewellery at her brand Vaitaanika’s flagship store in Shahpur Jat, New Delhi, you will find that though the pieces are very much driven by Indian sensibilities, they have an air of restrained elegance. Textured gold, relief work, openwork elements and a bevy of gemstones are complemented by clean lines, symmetry and simplicity in forms. The pieces are striking without being overbearing or loud. The brand embraces individuality to its fullest as Ageerika creates only one piece of every design. Once sold, the design is never repeated at the workshop. Ageerika speaks to Aliya Ladhabhoy about the brand’s minimalistic lines.
Tell us about your background. Do you belong to a family of jewellers?
I hail from a business family where no one is even remotely related to the field of design. Fashion studies was one of my main subjects in high school. It pushed me to explore my creative side.
Did you formally study jewellery designing?
I pursued my Bachelor’s degree in Jewellery Design from Raffles Design Institute, Singapore. I strengthened my knowledge in the field by completing the Graduate Diamonds programme from Gemological Institute of America.
How did you decide to settle on the name Vaitaanika?
When I was at Raffles, we had to give a name to all our design projects. In one such assignment, I named my ring Vaitaanika, which is a Sanskrit word that means peace and purity. I fell in love with the name and decided to call my design label Vaitaanika.
What is the brand’s ethos?
Bu hikaye Adorn dergisinin November - December 2016 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Adorn dergisinin November - December 2016 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
designing for a better world
uk-based designer jasmine alexander’s works mirror life’s bitter-sweet truths in a highly individualistic way. slivers of her personality shine through in the form of a poet, an unpretentious thinker, an avant-garde jewellery designer, and a fearless crusader of the environment. the sentient designer recently partnered with the renowned ‘sea shepherd’ conservation society, a marine preservation organisation which uses direct action, to create the sea shepherd x jasmine alexander collection of limited edition pieces in 18-karat gold, stainless steel and argentium silver (nontarnish silver). jasmine alexander is an officially appointed ambassador of british jewellery, and an official advisory board member of sea shepherd uk.
Pallavi Foley's Take On Jewellery Trends
STYLE EXPERT PALLAVI FOLEY, celebrity jewellery designer, in an exclusive interview highlights the current jewellery trends, the rising popularity of body ornaments and the fast-changing tastes of consumers. Pallavi, who is acknowledged as India’s Elsa Peretti (of Tiffany fame) by the World Gold Council, is known for her biomorphic and sculptural designs in gold and silver. The awardwinning designer takes cues from nature, life, emotions, and other abstract concepts and interlaces a story around the pieces. Her collections are luxurious and have an unexpected element of incredulity. The avant-garde designer offers jewellery styling tips for today’s confident woman.
The Rising Star
Disha Patani, the new actor on the block, has wowed all with her million-dollar smile and has won over critics with her acting chops. Wrapped in diamonds set in contemporary gold silhouettes, Disha looks stunning in metallic ensembles teamed with silk, leather and lace. In a fashion flashback to the '80s, Disha plays the part of a seductive, glamorous gal from the golden era to perfection!
Desi With a Difference
Human rights-lawyer- turned jewellery designer PRIYANKA MURTHY’S designs spell modern minimalism to the tee. Just one look at her jewellery is enough for you to know that despite its simplistic clean lines, there is an unmistakable wow factor in every piece. The designs are extremely fresh and unique and tailored for the independent working woman.
Toranj Kayvon - Born Star
Little did we know that when we first met fashion photographer Toranj way back in 2013 for an editorial shoot that she would one day be gracing the cover herself. We immediately fell in love with her vivacious spirit, positive energy and prodigious talent. She is among the best when it comes to capturing the facets, sparkle and glitter of diamonds—evident from the fact that she has shot five covers for ADORN in these years. Toranj has also blossomed into a fine actor; she was seen in Manmarziyaan (2018) and will now appear in the upcoming film Kesari (2019), in which she has pivotal role. We chose this rising star in our midst for the March-April cover, and she once again worked her magic with diamonds – only this time, in front of the lens.
Keeping It Simple
Syna’s success can not only be attributed to their over a decade-long existence in the industry, but also their strong and clear aesthetic that hinges on “keeping it simple”. The creative force of Syna – Namrata and Dharmesh Kothari – are always stripping the design to its core to imbue their jewellery with a refreshing take. “We want to show the heart out instantly, and in its purest form, without losing its inherent character,” says Dharmesh. Each of Syna’s pieces has a little story, a little fragment of historical design and culture – all modernised to work timelessly.Dharmesh Kothari talks about their love for coloured stones, travels and design philosophy.
Siren Song
Italian maestro of erotica MILO MANARA has helmed ten illustrations, depicting an underwater rendezvous between a beautiful, alluring mermaid and a woman, for watchmaker Ulysse Nardin. The series was unveiled for the first time at the SIHH in Geneva in January 2019.
‘Rarity & Authenticity Distinguish Orevermark Diamonds'
SACHIN JAIN, president, Forevermark India, speaks to ADORN about the growing popularity of jewellery set with hand-picked, rare diamonds that are as unique as each wearer.
Summer Splash
The Mood Is Classy Chic This Summer Season. An Enticing Clash Of Glamorous Ingredients Are Seen In These Audaciously Bold Jewels. Designed By Harshad Ajoomal Of H. Ajoomal Fine Jewellery, The In Vogue Jewels Highlight Unique Pairings Of Colour Gemstones And Diamonds.
Butani's Ingenious Wonders
Exquisite elements make for organic creations that bring Butani’s craftsmanship and artistry to the fore. The brand’s distinctive style and creative harmony tie together the jeweller’s Indian heritage and Asian aesthetics.The Hong Kong-based haute joaillerie brand recently celebrated its 40th anniversary. A capsule collection – unveiled at Basel world earlier this year to mark the forty-year milestone – featured nine exquisitely handcrafted pieces that boldly embrace the brilliance of diamonds, while highlighting the subtle flowing lines and gentle drops. Among the show-stealers were opulent pieces that brilliantly distilled the beauty of fancy yellow diamonds.
