The Hardys name is synonymous with South Australian winemaking, dating back to 1853. The wines reflect an accumulated wisdom and contemporary knowledge that informs every decision made, from grape to glass. Continuing the tradition set by four preceding generations of his family, William ‘Bill’ Hardy entered into the family business to advance the legacy that made his family’s business a prominent name in the industry. In recent years, Bill has also been a member of the Australian Wine Industry Technical Advisory Committee, Australian Delegate to the Oenology Commission of the International Organisation of Vine and Wine and Chairman of Wetland Care Australia. Toprit Saifispeaks to William ‘Bill’ Hardy to know more about the brand and its market.
Please tell us about the recently launched wines. How has the response been for these wines in Australia and across other markets?
William Hardy wines are available in Australia, USA, UK and EU and are proving to be a great success in offering a premium range from the Hardys brand. This range of wine has been created as a tribute to the Hardy’s proud heritage and dedication to winemaking. The William Hardy range of wines was launched to recognise my 40 years of contribution to the business as 5th generation family member.
Highly complex single variety wines are dominated by cool region components. Smaller contributions from warmer regions flesh out and soften the wines, resulting in wines with elegant expressions of the individual varietal aromas and flavours. Chardonnay
The Limestone Coast has a climate well suited for growing Chardonnay, with warm summer days and plenty of sunshine allowing full fruit flavours and sugars to develop. This year we had a favourable ripening season, with mild days and cool nights allowing excellent flavour development. Good canopy cover protected the fruit during the one week of intense heat.
On the nose, intense aromatics of melon and white peach, combined with notes of spicy oak. The flavour profile is fresh and lively, with rich flavours of peach, stone fruit and lemon zest. The palate is creamy, textured and has delicate sweetness from oak complexity. Generous length. Shiraz
Bu hikaye Ambrosia dergisinin AMB SEPT 2016 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Ambrosia dergisinin AMB SEPT 2016 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
E-commerce In Alcohol Is The New Route To Market Strategy
Post Covid e-commerce could help the industry out of a crisis. But in the new normal the growth rate may not be high. A report.
Processes for alcohol-free beer production: A review
Carlos MULLER1 Luis Eduardo NEVES1 Luciana GOMES1 Munique GUIMARÃES1 Grace GHESTI1 * http://orcid.org/0000-0003-1043-5748
The US and China offer resilience and opportunity for drinks groups
Strong performances in China and the US have shielded multinational drinks companies from the fallout of Covid-19 in recent months. IWSR examines the reasons why.
Increasing demand for nostalgic flavours in drinks
Nostalgic flavours such as peanut butter, lemonade and chocolate have become increasingly popular during the pandemic. IWSR looks at how the trend is manifesting in different beverage categories.
‘80% of the International Awards won by Indian wines are from Karnataka'
The Wine market in India is still in its infancy but is growing at a much faster rate as compared to any other category/ segment. Grover Zampa, the second biggest manufacturer of Wines in India has been on a spending spree acquiring wineries in India to increase their presence in the market. In an interview with Ambrosia, Ravi Vishwanathan, Chairman, Grover Zampa Vineyards speaks about his investments, the Indian market and the possibilities for the future. Excerpts:
Trends in alcohol consumption in Europe continue their positive course
Over recent months, we have seen very welcome findings on drinking behaviours released by leading health authorities across Europe, particularly with regards to the decline in underage drinking. This contrasts sharply with misleading coverage which often suggests that overall consumption is dangerously on the increase, in particular since the pandemic started, writes spirits Europe Director General Ulrich Adam.
Pernod Ricard and Brown Forman Merger Speculation
As speculation mounts about the strategic merger between Pernod Ricard & Brown & Forman, we look at the far reaching consequences of the deal.
Glasgow Whisky announces distillery purchase to expand global business
The company is expanding its wings with an environmentally sustainable and energy efficient distillery
Excise revenues save the day for Maharashtra and Karnataka
The pandemic has not much changed consumption levels of liquor in Maharashtra, though the excise department may fall short of the excise revenue target of ₹19,225 crores for 2020-21. Home delivery of liquor in Maharashtra has done exceedingly well as it has earned almost equal revenue for the State as compared to last year.
Bacardi adds flavour to Indian market
Over the past few years, Bacardi has further strengthened its position in India as a premium brand. Known for its diverse brand portfolio, Bacardi aims at bringing superior quality spirits to the market. Zeenah Vilcassim, Marketing Director, Bacardi India, unveils her strategy for the Indian market.
