Three years after its inception, homegrown label PURPOSE – a specialist in performance wear that is specifically made for the heat and humidity of Southeast Asia – is expanding its range to include PURPOSE for Running. Founder of PURPOSE Noor Ashikin Aziz, 49, tells us more.
Q: How did PURPOSE come about?
I picked up cycling in my mid-20s and got back into running in my mid-30s. Then I started participating in running and cycling races, before going into duathlons and triathlons. Racing in Singapore, or anywhere else in Southeast Asia can get unbearably hot so I was looking around for a tri-suit or cycling kit that could help to keep me cooler. I realised there weren’t any catered for our tropical weather, so I decided to start PURPOSE and develop our own products.
Q: What is the fabric innovation behind PURPOSE?
The signature feature of PURPOSE products is the use of fabric mesh technology. PURPOSE tri suits and cycling jerseys are constructed with a combination of different technical mesh fabric made of different weaves of polymers and elastane that provides the best heat dissipation and air flow-through capability.
Bu hikaye RUN Singapore dergisinin February/March 2020 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye RUN Singapore dergisinin February/March 2020 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
The Journey To Injury Free Running
How physiotherapists help you stay active, injury-free
Maximizing Potential For Tomorrow
Lim Yao Peng shares his sports and running passion with the next generation.
The Key To Record Breaking Performances?
Running shoes: how science can help you to run faster and more efficiently
Running Makes You Smarter -- Here's How
The science behind how your brain gains as you train.
TIME TO FLY
Hoka One One may still be the new kid on the block, but the sports shoe brand is already showing the way with its innovative engineering.
THE VEGANS ARE COMING
What's fuelling the interest in plant-based eating?
THE HARDER THE STRUGGLE, THE GREATER THE REWARD
In 1981, Rob de Castella was the fastest marathoner in the world. He recounts his rise to the top and tells us about his current project.
BEATING THE HEAT ON YOUR RUNS
Find your PURPOSE this season.
SUPPORTING CHAMPIONS
The journey towards a fitter, stronger and better version of yourself through sport is not always an easy road. Marathoner Ashley Liew, triathlete Ahmad Arif Ibrahim, and trail runner Ong Kian Tiong share with us how their coaches and mentors helped to encourage and motivate them to bring out the best in their sporting abilities. They tell us of their doubts and struggles, and why the presence of an experienced mentor is vital in helping them achieve their best.
AT THE EDGE OF SOUTH AMERICA
Run wild, but safe, at the 2020 Patagonian International Marathon
