Generation Ageless
Australian Women’s Weekly NZ|June 2018

Everywhere you turn middle-aged women are looking decidedly less like, well, middle-aged women. Sharon Hunt examines why timeless beauty is on for young and old.

Generation Ageless

A radiant and barely-there complexion topped off with luscious, lightly-tousled locks – celebrities such as Julieanne Moore, Michelle Pfeiffer, Diane Lane, Sharon Stone, Susan Sarandon, Sally Field and Salma Hayek have this effortless, modern beauty look down pat. Oh, and did we mention that all these ladies are 50-plus? Meet generation ageless.

There was a time when we women hit a certain age and suddenly found ourselves relegated to a style wasteland populated by sensible haircuts, caked-on face powder and non-event vermillion lipsticks.

Not helping matters was the down-and-out message from many beauty brands. Wrinkles. Grey hair. Quick, cover them, hide them, or make them disappear! (And it seems that connection with beauty advertising is still a struggle. A recent survey noted that 91 per cent of women aged 50-70 wished marketers would treat them as people, and not stereotypes.) Despite the noise, the so-called new generation ageless are bucking the trend and have overhauled their beauty approach. It’s not uncommon nowadays to observe a glamorous woman and struggle to predict her age simply by observing her style.

Bu hikaye Australian Women’s Weekly NZ dergisinin June 2018 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

Bu hikaye Australian Women’s Weekly NZ dergisinin June 2018 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

AUSTRALIAN WOMEN’S WEEKLY NZ DERGISINDEN DAHA FAZLA HIKAYETümünü görüntüle
PRETTY WOMAN
Australian Women’s Weekly NZ

PRETTY WOMAN

Dial up the joy with a mood-boosting self-care session done in the privacy of your own home. It’s a blissful way to banish the winter blues.

time-read
3 dak  |
July 2024
Hitting a nerve
Australian Women’s Weekly NZ

Hitting a nerve

Regulating the vagus nerve with its links to depression, anxiety, arthritis and diabetes could aid physical and mental wellbeing.

time-read
5 dak  |
July 2024
The unseen Rovals
Australian Women’s Weekly NZ

The unseen Rovals

Candid, behind the scenes and neverbefore-seen images of the royal family have been released for a new exhibition.

time-read
2 dak  |
July 2024
Great read
Australian Women’s Weekly NZ

Great read

In novels and life - there's power in the words left unsaid.

time-read
2 dak  |
July 2024
Winter dinner winners
Australian Women’s Weekly NZ

Winter dinner winners

Looking for some thrifty inspiration for weeknight dinners? Try our tasty line-up of budget-concious recipes that are bound to please everyone at the table.

time-read
3 dak  |
July 2024
Winter baking with apples and pears
Australian Women’s Weekly NZ

Winter baking with apples and pears

Celebrate the season of apples and pears with these sweet bakes that will keep the cold weather blues away.

time-read
7 dak  |
July 2024
The wines and lines mums
Australian Women’s Weekly NZ

The wines and lines mums

Once only associated with glamorous A-listers, cocaine is now prevalent with the soccer-mum set - as likely to be imbibed at a school fundraiser as a nightclub. The Weekly looks inside this illegal, addictive, rising trend.

time-read
10+ dak  |
July 2024
Former ballerina'sBATTLE with BODY IMAGE
Australian Women’s Weekly NZ

Former ballerina'sBATTLE with BODY IMAGE

Auckland author Sacha Jones reveals how dancing led her to develop an eating disorder and why she's now on a mission to educate other women.

time-read
7 dak  |
July 2024
MEET RUSSIA'S BRAVEST WOMEN
Australian Women’s Weekly NZ

MEET RUSSIA'S BRAVEST WOMEN

When Alexei Navalny died in a brutal Arctic prison, Vladimir Putin thought he had triumphed over his most formidable opponent. Until three courageous women - Alexei's mother, wife and daughter - took up his fight for freedom.

time-read
8 dak  |
July 2024
IT'S NEVER TOO LATE TO START
Australian Women’s Weekly NZ

IT'S NEVER TOO LATE TO START

Responsible for keeping the likes of Jane Fonda and Jamie Lee Curtis in shape, Malin Svensson is on a mission to motivate those in midlife to move more.

time-read
5 dak  |
July 2024