Applying Learnings From Motor Racing to Affordable Mobility Platform

Karthikeyan confident of exponential growth

- DEEPA VAIDYA

"Motor racing is a teamsport and Formula 1 is a very complex business. It is all about cutting-edge technology, agility, innovation, and so on. I can relate very closely to what I am doing in terms of our digital platform. So yes, a lot of good learnings and I think all the experiences and the connect with the automobile ecosystem will definitely fuel our ambitions." These words are from motor car racerturned-entreprenuer, India's first entry to F1 racing, and Padma Shri awardee, Narain Karthikeyan. He launched Asia's first multi-brand, affordable mobility rental, subscription, and owning platform for two-wheelers."

While the pandemic was particularly beneficial to edtech, fintech, and e-commerce, the motorcar racer sensed an opportunity in the market for pre-owned two-wheelers.