Sartorial Diplomacy
Forbes Africa|August - September 2023
Aisha Shehu is using fashion to shift the narrative of the Fulani people in Nigeria
Sartorial Diplomacy

Aisha Shehu is on a mission to show the world the beauty of the Fulani culture as a modern Fulani woman. The cultural detail and distinctive colors of the traditional outfits of the Fulani tribe always resonated with Shehu. Both her parents were civil servants so she credits her entrepreneurial spark to her creative and artistic side, which was a constant during her formative years.

However, her path to becoming the next emerging fashion trendsetter was an unconventional one.

The Fulani tribe is a nomadic tribe of herders who migrate with their cattle in search of land rich with grass and water. Where previously determined by the change in seasons, more recently, climate change and desertification have led Fulani herdsmen to migrate to lands belonging to sedentary farmers, reportedly resulting in violent clashes between the two.

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Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

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