Drug abuse and fraud are two pressing social issues in Taiwan that demand urgent attention. Focussing on "prevention," Cathay Life Insurance has been dedicated to raising public awareness about anti-drug and anti-fraud efforts. By leveraging the collective expertise of industry, government, and academia, Cathay Life Insurance has incorporated gamification into digital platforms and physical board games, training its employees across Taiwan to serve as volunteers. Since the launch of its anti-drug and anti-fraud project in 2019, the initiative has impacted nearly 2.2 million people.
Anti-drug initiatives
Bu hikaye Insurance Asia dergisinin Issue No. 23 sayısından alınmıştır.
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Bu hikaye Insurance Asia dergisinin Issue No. 23 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Poor Tech Locks Insurers Into Outdated Systems
Only 56% of local insurance companies in Indonesia use IT, and 38% have not embraced digital marketing channels.
What Insurers Must Do To Withstand Market Shifts
Whilst the market drives towards growth, new rules shrink insurer presence.
EDUARD SARGSYAN
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