Bridging COMMUNITIES
Vogue Singapore|March 2024
Introducing Barehands, the local brand that advocates for sustainable communities by fostering equitable partnerships with artisans around the world.
Bridging COMMUNITIES

What started as a coffee project in Myanmar has since turned into a sartorial escapade for sustainable Singaporean fashion brand, Barehands. Friends: turned co-founders Germaine Lye, Chanel Go and Mitchell Hong shelved plans for conventional careers and banded together over a common passion for producing products with a positive impact on society.

After dabbling in the traditional manufacturing of bags and shoes, the trio stumbled upon a refugee tailor community in Malaysia at the height of the COVID-19 pandemic. There, they met a master tailor who impressed them with his skills and decided to collaborate with him on a sample collection. It was then that the trio recognised the potential of starting a business that could transform the lives of artisans by connecting them with a network of opportunities and resources.

Motivated by the importance of shedding light on the faces and stories of the people working behind the scenes, Barehands was born in 2019. The brand has since expanded its reach to 10 different communities consisting of 144 partner artisans in Colombia, Venezuela, India, Myanmar, Thailand, Indonesia, Malaysia and Singapore. Led by the Singapore Tourism Board and Enterprise Singapore, Barehands is one of the Made With Passion brands, an initiative which celebrates and encourages local brands to follow, grow and live their passions.

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