Hollywood's SAG-AFTRA strike finally ended last week. Among the new rules: If an AI is creating a composite from bits of human actors - Priyanka Chopra Jonas's smile, Cara Delevingne's brows, Olivia Rodrigo's nose - they'll need permission from the actors in question. In September, the Delhi High Court upheld Anil Kapoor's personality rights against misuse by AI. Kapoor's name, image, likeness, voice and other attributes cannot be used without his consent.
Copyright laws now apply to generative programmes. Meanwhile, humans are still confused over what constitutes intellectual property in a world of creators, sharers, samplers and outright thieves. Here are some basics.
● Dressing like a wizard for a Reel.
Intellectual Property rights lawyer Puneet Kumar Agarwal says India's Copyright Act, like similar acts abroad, protects not an idea but an expression. Wizards are generic fantasy characters, appearing in several works. As long as a creator is not trying to pass off as a specific one, say Harry Potter, they're fine. It's why Melissa Hunter's hilarious series Adult Wednesday Addams (2013-2015), featuring the TV character transplanted to today's LA, was shut down.
● Repeating a catchphrase.
Bu hikaye Brunch dergisinin November 18, 2023 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Brunch dergisinin November 18, 2023 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Fit Check? Look Behind You
In gyms, someone is always filming. We are all in the frame without meaning to be. Is privacy at odds with fitness goals? Is consent even possible with all those mirrors?
Avantika Dassani
Actor, @AvantikaDassani
Keep your i on this BMW
The brand's beloved sedan has now gone electric. The i5 M60 has a sci-fi roar and razor-sharp graphics. It's worth the hype
Why adapt when you can evolve?
Sometimes, the movie or show does it better than the book it is based on. Here's when to stream not flip
Sharp edges, blunt words
British chef Heston Blumenthal has gone public about his struggle with ADHD and bipolar syndrome. He hopes it calms kitchens down. It's hot in there already
The suitable boy
He's played lovers, taxi drivers, street rats and rich brats. He's redefining what it means to be the token Brown boy on set. But would he be on a reality show? Ishaan Khatter tells us why he's a career chameleon and how he got here
Stay stylish in your cubicle
Everyone's back at the office. Covid flexibilities are long forgotten. But being comfortable is still key. So, what are we wearing to work?
Hey, I found you online
Baby pics, emo selfies, old tweets outing the ex. If it makes you cringe, it makes HR departments do too. Here's how to clean up your digital footprint
Is It Scrolling Or Screening?
Being on the phone while the TV plays is the new normal. Just don't do it when there's company. A case for what it means to be present
This week, we're...
Preferring the spinoff.
