It's a charming return for bedazzled phones

Adding a fun twist to the ubiquitous hand accessory - our trusty phones another Y2K trend has made a bold comeback! The playful, vibrant, beaded phone charms, as popularised by celebrities like Ananya Panday, Khushi Kapoor, and Gigi Hadid, are all about bedazzling our gadgets.

- Sanchita Kalra

But what's driving the surge in their popularity? "I think it's because most popular phone models are only available in basic colours. From ringtones to wallpapers, most phones are alike. Accessories like charms allow people to add a tinge of their own personality and whimsy to their phones," explains Pallavi Tewari, owner of The Charm Shop.