India's luggage and bag market is thriving, currently valued at around ₹1,20,000 crore, according to reports. With the post-pandemic travel boom, luggage brands are seizing the moment through rapid retail expansion and innovative product launches.
Homegrown travel gear retailer Uppercase is one such brand, but what differentiates it from its competitors is that it is built on the cornerstone of sustainability and recycling.
Mumbai-based Uppercase was founded in 2021 by Sudip Ghose who brings more than two decades of experience in the industry. The company quickly gained market traction and made its general trade debut in early 2023. In August 2024, it opened its first two brick-and-mortar stores in Bengaluru's Lulu Mall and Mumbai's Phoenix Marketcity Mall in Kurla.
As of now, Uppercase has more than 250 stock-keeping-units (SKUS) across categories including backpacks, trolley bags, duffel bags and shoulder bags.
Revenue Streams
Uppercase currently operates six exclusive brand outlets (EBOS) and is present in 2,076 general trade stores across 653 Indian cities. The brand is available on its direct-to-consumer (D2C) website, uppercase.co.in, as well as major e-commerce platforms like Amazon, Flipkart, and Myntra. It has also served over 110 business-tobusiness (B2B) clients.
هذه القصة مأخوذة من طبعة December 2024 من Images Retail.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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هذه القصة مأخوذة من طبعة December 2024 من Images Retail.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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