Is The X Chromosome The X Factor For Business Leadership?
CEO India|January 2019

Why companies led by women are outpacing the market

Liz Bolshaw
Is The X Chromosome The X Factor For Business Leadership?

Women CEOs’ growth ambitions significantly outpace those of male leaders, despite their ongoing challenges in accessing capital. Almost one in three (30 per cent) female-led companies are targeting growth rates of more than 15 per cent in the next 12 months, compared with just 5 per cent of male-led firms, even though more than half the women-led companies (52 per cent) say they have no access to external funding.

CUSTOMER FOCUS AN ENGINE FOR GROWTH

According to an independent study of 2,766 middle-market company leaders, female-run businesses are more focused on increasing market share to become leaders in their respective industries compared with male-led companies. This strategy is underpinned by a keen motivation to understand customers’ needs and improve their overall experience. Twenty-five percent of women CEOs say improving the customer experience is the most important objective of their technology investment (in line with male leaders, at 26 per cent). Meanwhile, more than twice as many female CEOs as male cite customer demand as the biggest driver for innovation (34 per cent versus 16 per cent). “When it comes to growth, customer experience is the first and most important because existing clients will always be the prime source for growth,” says Julia Beardwood, Founding Partner of Beardwood & Co., a NY-based creative agency focused on brand building. “Knowing their priorities and how to bring them outstanding experiences is foundational.”

Esta historia es de la edición January 2019 de CEO India.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

Esta historia es de la edición January 2019 de CEO India.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

MÁS HISTORIAS DE CEO INDIAVer todo
CEO India

Five Ways To Win The Consumer Of 2030, Now

To win the data and technology-enabled “smart consumer” of tomorrow, discover the five things every consumer-facing business must do right now

time-read
7 minutos  |
February 2020
CEO India

TWENTY FOR ‘20

WILL THE NEW DECADE BE AS TRANSFORMATIVE AS THE LAST? EY EXAMINES THE QUESTIONS THAT WILL SHAPE THE NEXT DECADE

time-read
9 minutos  |
February 2020
ROBOTS ON THE MOVE
CEO India

ROBOTS ON THE MOVE

THE MARKET FOR PROFESSIONAL SERVICE ROBOTS IS POISED TO TAKE OFF WITH A VENGEANCE, FUELED BY NEW DEVELOPMENTS IN 5G TELECOM SERVICES AND AI CHIPS

time-read
9 minutos  |
February 2020
CEO India

POST-DIGITAL CULTURE SHOCK

COMPANIES AROUND THE WORLD ARE FOCUSING ON DIGITAL TRANSFORMATION, BUT MANY ARE OVERLOOKING THE CULTURE CHANGE NECESSARY FOR SUCCESS

time-read
5 minutos  |
February 2020
FROM LOCAL TO GLOBAL
CEO India

FROM LOCAL TO GLOBAL

Winning sales organisations excel at these five essential capabilities

time-read
8 minutos  |
February 2020
Shooting for the Stars
CEO India

Shooting for the Stars

MANFRED BAUMANN SHARES HIS INSIGHTS INTO PROFESSIONAL PORTRAITURE

time-read
4 minutos  |
February 2020
FLYING WHILE BLIND
CEO India

FLYING WHILE BLIND

I AM NOT ONLY AN EXPERIENCED TRAVELER; I AM AN EXPERIENCED BLIND PERSON…

time-read
5 minutos  |
February 2020
CEO India

THE ALCHEMIST OF HOSPITALITY

Puneet Chhatwal, the CEO and MD of Tata Group’s hospitality arm Indian Hotels Company, talks about how his company is reimagining and repositioning some of its most renowned brands, raising the hospitality bar, with an eye on the evolving customer and emerging concepts and trends

time-read
8 minutos  |
February 2020
CEO India

Robots Can Go All The Way To Mars, But They Can't Pick Up The Groceries?

In the popular imagination, robots have been portrayed alternatively as friendly companions or existential threat. But while robots are becoming commonplace in many industries, they are neither C-3PO nor the Terminator. Cambridge researchers are studying the interaction between robots and humans – and teaching them how to do the very difficult things that we find easy.

time-read
5 minutos  |
January 2020
How To Create A Growth Mindset?
CEO India

How To Create A Growth Mindset?

A growth-oriented mindset must be cultivated among the employees for business growth and sustenance. It requires a good understanding of people and what drives them

time-read
5 minutos  |
January 2020