Inspired by traditional home beauty remedies, Nivea’s new milk-based face care range is a treat for the skin.
Every 80s kid will tell you that a classic blue tin of Nivea was a staple arsenal in their mother’s handbag. Getting our face plastered with dollops of Nivea Crème on a chilly day was a comfort ritual that many of us grew up with. The brand certainly stirs up waves of nostalgia, but it also continues to work its magic on the millennial consumer, keeping natural skincare remedies at the heart of its formulations.
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