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iPHONE 16 & 16 PLUS REVIEW: THE PHONE FOR EVERYONE CREEPS INTO PRO TERRITORY

APPLE'S BEST ALL-AROUND PHONE IS BETTER AND ALL-AROUNDER.

RIP Android 2008-25

The 2025 iPhone will finally kill its biggest competitor.

Want to Better Serve Your Clients? Become Them.

As a designer for brands, starting my own product company gave me a dose of humilityand it changed the way I relate to clients.

I've Been a Publicist for 17 Years.Don't Hire Me.

Entrepreneurs often think they need PR. Most don't. Here's why you're probably better off not hiring someone like me.

The CEO's Advice to the MVP

Kickstarter CEO Everette Taylor knows the formula for a successful launch. NBA champ Jaylen Brown recently launched a shoe and athleisure brand. They have a lot to teach each other.

The Summer I TOOK My Mom "HOME"

Whenever I tell people about the Last Trip Home I took to Italy with my 87-year-old mother and my older son last summer, everyone has the same response (\"Awwww...\"), which makes me feel like a fraud because I know they're imagining some gauzy scene. And to be fair, I'd tried to plan it that way.

LOST And Found IN AMERICA

When I was 21, I spent the summer driving around the United States with my boyfriend. It amazes me, looking back, that I let myself go on that eight-week trip.

There's No Perfect Answer

I worked the same job for 19 years. I hated it, but it paid the bills. Then, in 2017, I entertained an exciting but terrifying question: Could I be an entrepreneur? I wasn't sure, so I needed something that felt like a guarantee. I searched for signs that would feel like a big, clear \"yes!\" Instead, what I found was a tarot card deck.

The BEST BOOKS of 2024

We all loved Oprah's Book Club selections this year (did you read them all?), but here are our editors' favorite standouts on the shelves-from the thoughtprovoking to the heartwarming to the hilarious.

The Menopause Makeover: For When "Aging Gracefully" Gets Old

Because literally everything-from eyelids to neck skin to boobs to butt-falls off a cliff. Here, a dozen interventions women in this life stage are embracing.

Why I Cut Off All My Hair

The author of City of Girls and Big Magic talks about how she made the bold decision to break out the clippers in order to find her own version of beauty.

I WENT I Saw, HATE

Ten years ago, I went to Tokyo on a lark. I was invited to the opening of the 38-story Aman Tokyo hotel, a beautiful example of urban minimalism and a destination unto itself.

Dear Biohackers, The Secrets to Longevity Are Simpler Than You Think

In a world of health trackers built to optimize, we propose choosing joy over deprivation and community over navel-gazing. The research agrees.

BUILD YOUR MONEY MACHINE

A franchise isn't just a franchise. It should be a Money Machine, creating profit even while you're out of the office. Here's how.

The Top Franchises for Veterans

Are you a military vet looking to become a franchisee, or just want to support a brand that supports the troops? Check out these 150 brands.

PARIS Made ME DO IT

Travel maybe shouldn't be any different than \"regular\" life, but it is.

20 LEADERS WHO ARE DEFINING ENTREPRENEURSHIP TODAY

In a year of disruption, we wanted to know: Whose work will define the years to come? We reviewed hundreds of names and picked 20 leaders across a range of industries and sizes. Meet them on the following pages, and see what it takes to thrive in 2025 and beyond.

Trips That Changed US All Forever

Me, MOM, And A Thousand SEABIRDS

How to Become a Main Street Millionaire

It started when I bought one little laundromat. Now I have a whole portfolio of small local businesses that bring in tens of millions in revenue a year. Here's why following my playbook could be your ticket to financial freedom-and saving America's local small businesses.

How to Succeed With Gen Z Workers

People often say that younger employees are different. But are they? We asked six business leaders what they've learned, and how their teams thrive.

10 HOTTEST TRENDS for 2025

Want to buy a brand that buzzes? Here's what to know.

ANSWERS TO YOUR 529 PLAN QUESTIONS

Thanks to recent policy changes, families have more options for what to do with money sitting in these tax-advantaged accounts.

Strategies for Novice Investors

AS part of a lifes kills program for young, single mothers, I was asked to teach a class on how to get on top of your finances.

Rate-Cut Winners and Losers

NOW that the Federal Reserve has cracked the interest rate ice, the next development will be to separate winners from losers.

YEAR-END MONEY MOVES TO MAKE NOW

The days are getting shorter, and movie marathons of A Christmas Story have begun. That can mean only one thing: You have just a few weeks to boost your retirement savings, lower your taxes and get the most out your health insurance before 2024 becomes a memory.

AT LONG LAST, RATES ARE DROPPING

Consider these portfolio moves now that the Federal Reserve has cut its benchmark interest rate.

SELLING SHARES? HERE'S HOW TO MINIMIZE TAXES ON YOUR GAINS

ET'S say you've been regularly buying shares in a booming tech company over the past few years, but now you want to start taking some of those profits, perhaps to rebalance your portfolio.

FREE HELP FOR COLLEGEBOUND STUDENTS

This program’s mentors assist applicants as they fill out the FAFSA, write essays and more.

HOW LOWER INTEREST RATES AFFECT YOUR FINANCES

The Federal Reserve’s rate cut will provide relief for some borrowers, but savers will have to work harder to get decent returns. By SANDRA BLOCK

SHOULD YOU BUY THESE RED-HOT FUNDS?

Covered-call ETFs are popular but come with plenty of caveats.