餐营者Restaurateur - May 2016

In this issue

世界三大美食之一的法餐，无论你钟爱与否，至少都要品尝过、感受过……吃法餐已超越一般美食的需求，更像是一种享受生活的态度。日前，由法国驻华大使馆主办的第二届“好味法兰西”活动于北京、上海、等18座城市举行。共有60多家中国餐厅参与，每家餐厅的大厨都会在活动期间推出一款“法式菜单”，展现法餐现代性、多样性以及高质量的食材。活动在追求展现法国不同地区的地道美食之余，参与活动的法国餐厅也将在自己的菜单中加入更多的中国元素，以追求美食的融合。借此活动之际，本期“行业热点”采访了三家参与本次活动、风味地道的法式餐厅，它们以各自的方式展示、传递着法国的餐饮文化。
MI · HOUSE是小南国集团旗下集米其林级品质美食、五星级酒店私密环境、赏心悦目高空美景于一体的美式餐厅，可谓占尽了天时、地利与人和。餐厅位于沪上一家极其低调的奢华城市度假型酒店——上海小南国花园酒店的顶层，这个特殊的地理位置决定了餐厅的服务水准与环境必定不负期待。餐厅将最为招牌的口味菜品与独一无二的环境氛围相结合，兼具超高的性价比，让人不禁惊呼在一家五星级酒店内吃上这样一顿人均仅有150元的饭，店家真的有钱赚吗？
陈搌华，香港唐宫饮食集团出品总监，从事餐饮业至今已有超过25年的经验。在唐宫，大家都叫他“华哥”，亲切中透露着敬畏。作为出品总监，华哥主要负责成本控制、货源采购、人手安排、菜式及餐牌制作、市场推广，并针对厨房运作、烹饪技艺，出品质量等方面进行相关员工的培训。他认为，一名称职的厨师首先要对本职工作由衷的热爱。“行业之星”为您带来《陈搌华：出品总监是怎样炼成的》。
中国的烘焙市场在2015年竞争更为激烈，尽管仍保持了11%的平均年复合增长率，但品牌个性口味不足，缺乏创新和发展能力一直困扰着行业发展。与此同时，互联网烘焙、个性化烘焙、多元化、精细化等等为烘焙业经营带来更多的挑战。“烘焙坊”将详细解析中国烘焙市场的发展与趋势。

餐营者Restaurateur Magazine Description:

Since 2007, “Restaurateur” has been providing an interactive platform for our readers, the decision makers in HORECA industry. Restaurateur has been the leading media for China HORECA industry for over 5 years. Restaurateur is not only able to provide in-depth coverage ranging from latest information to emerging market trends, updates on recipe, equipment, technology, as well as design and management, but also presents its comprehensive content through multimedia. These include e-magazines, a HORECA industry web site (in both Chinese and English) with daily updates and online exclusives, bi-weekly e-newsletters and fully interactive magazine Apps including video links on i-Tunes and Google Play. It is worth mentioning that, in 2014 the new cooking show section—“Magic Recipe”, specially invited famous chefs to cook in video mode, to display the current latest cooking methods of hot dishes. With such current, informative and attractive content in both digital and printed forms, Restaurateur offers the most effective communication package for decision makers who purchase ingredients, food and beverage products, equipment, table top items, management systems for hotel F&B outlets, F&B chains, major restaurants and catering services across Mainland China, Hong Kong and Macau by utilizing excellent photography, selective features and creative culinary themes