MIT Sloan Management Review - Winter 2024
MIT Sloan Management Review - Winter 2024
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Question the conventional wisdom: You could find that what “everybody knows” no longer holds true. That might be the case with one of the truisms of e-commerce: that the online purchase experience should be as free of friction as possible. Marco Bertini, Diego Aparicio, and Aylin Aydinli ask whether that makes sense in all circumstances — and suggest that the widespread practice of easing customers’ paths through the point of sale might actually be one of the culprits behind the high rate of returns for online purchases. They explain how introducing the right type of friction can slow buyers down and give them more time to evaluate their purchasing decisions — and increase their loyalty.
The Working Limitations of Large Language Models
Overestimating the capabilities of Al models like ChatGPT can lead to unreliable applications.
9 mins
Use Open Source for Safer Generative AI Experiments
Commercial Al services can put proprietary data at risk but there are alternatives.
6 mins
The Looming Challenge of Chemical Disclosures
New sustainability rules make consumer brands accountable for the composition of their products, but most companies are in the dark.
6 mins
R&D Leaders Must Play a key Role in the Journey to Net Zero
CTOs and other executives who lead research and innovation are positioned to be critical change agents in cutting enterprises’ carbon footprints.
6 mins
There Actually Is an 'I' in Team
Research shows that when dealing with fundamental change, teams that retrain individuals before focusing on collaboration have better results.
6 mins
Set Ambitious but Realistic Environmental Goals
How far from business realities can companies stretch when setting critical goals to reduce carbon emissions?
10+ mins
The Hidden Opportunity in Paradoxes
When faced with impossible choices, organizations that embrace seemingly contradictory options expand the scope of what's possible.
10+ mins
Can Friction Improve Your Customers' Experiences?
Many companies are on a quest to make online shopping as hassle-free as possible but slowing down the purchase process can boost buyer satisfaction and loyalty.
10+ mins
Leadership Development Is Failing Us.Here's How to Fix It
Executive development programs are big business, but too many fail to yield meaningful results. Here’s how to be a savvy consumer.
10+ mins
Make Better Allies of Your Workforce
Leaders can avoid labor disputes and create value by improving communication with employees and including them in strategic decision-making
10+ mins
What Managers Everywhere Must Know About Caste
Hari Bapuji, Kamini Gupta, Snehanjali Chrispal, and Thomas Roulet
10+ mins
How to Productively Disagree on Tough Topics
Instead of avoiding divisive issues, learn how to have thoughtful conversations that build mutual understanding and respect.
10+ mins
How Ghost Scenarios Haunt Strategy Execution
Strategic planners are often blind about how the future will challenge their status quo. A scenario-planning mindset can help them see what they’re missing.
8 mins
The Real Issues Driving the Nursing Crisis
Our analysis of nurses' employer reviews reveals the true source of burnout and why nurses are leaving the field. Here's how health care leaders can improve nurse job satisfaction to fight a looming nursing shortage.
10+ mins
MIT Sloan Management Review Magazine Description:
出版社: MIT Sloan Management Review
カテゴリー: Business
言語: English
発行頻度: Quarterly
MIT Sloan Management Review leads the discourse among academic researchers, business executives and other influential thought leaders about advances in management practice, particularly those shaped by technology, that are transforming how people lead and innovate. MIT SMR disseminates new management research and innovative ideas so that thoughtful executives can capitalize on the opportunities generated by rapid organizational, technological and societal change.
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