What motivated you to invest in Indian Wine Market?
I am passionate about wine and love spending time in the vineyards, we love coming up with new ideas in viticulture and in wine making. That’s part of the passion, but ultimately it’s a business. Subsequently, after making many business trips to India, I decided to become an investor, that’s how we became a small shareholder in Grover originally. This product passion was driven mostly by two factors. Firstly, the wines I tried in the UK and secondly the rise of middle class in India, which is similar to wine story in China and Japan in 50s and 60s. In India, wine could be the widespread option for the middle class, this really prompted me for making investment decision in India. Gradually, in 2-3 years we increased our stake in Grover and today we almost have 50% share holdings.
How is the Indian Wine Market as compared to that of China and Japan today?
Comparison between Chinese and the Japanese market is the easiest. Indians in my view are much more westernised than the Chinese counterpart. And as compared to Japan as well, Indians are more accustomed to western world with greater familiarity to adapt western habits, but now Japan and China have changed a lot.
Today, Wine in India is growing faster than spirits, whisky and even beer, in the alcobev segment. Within next 15-20 years, wine will take over the normal habits of Indian middle class. Overwhelmingly, the main driver for growth of wine are women in India, especially the white and sparkling wine consumption has risen by women.
What sort of monumental effort will it take for the Indian Wine Industry to grow faster over this 15-20 year period?
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Processes for alcohol-free beer production: A review
Carlos MULLER1 Luis Eduardo NEVES1 Luciana GOMES1 Munique GUIMARÃES1 Grace GHESTI1 * http://orcid.org/0000-0003-1043-5748
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â80% of the International Awards won by Indian wines are from Karnataka'
The Wine market in India is still in its infancy but is growing at a much faster rate as compared to any other category/ segment. Grover Zampa, the second biggest manufacturer of Wines in India has been on a spending spree acquiring wineries in India to increase their presence in the market. In an interview with Ambrosia, Ravi Vishwanathan, Chairman, Grover Zampa Vineyards speaks about his investments, the Indian market and the possibilities for the future. Excerpts:
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Over recent months, we have seen very welcome findings on drinking behaviours released by leading health authorities across Europe, particularly with regards to the decline in underage drinking. This contrasts sharply with misleading coverage which often suggests that overall consumption is dangerously on the increase, in particular since the pandemic started, writes spirits Europe Director General Ulrich Adam.
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Glasgow Whisky announces distillery purchase to expand global business
The company is expanding its wings with an environmentally sustainable and energy efficient distillery
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The pandemic has not much changed consumption levels of liquor in Maharashtra, though the excise department may fall short of the excise revenue target of â¹19,225 crores for 2020-21. Home delivery of liquor in Maharashtra has done exceedingly well as it has earned almost equal revenue for the State as compared to last year.
Bacardi adds flavour to Indian market
Over the past few years, Bacardi has further strengthened its position in India as a premium brand. Known for its diverse brand portfolio, Bacardi aims at bringing superior quality spirits to the market. Zeenah Vilcassim, Marketing Director, Bacardi India, unveils her strategy for the Indian market.
