Kat Eckles wasn't always a healthy food enthusiast. But after having her first child, she became more conscious about her diet. "It was the first time in my life that I really thought about being as healthy as possible, so I could be with my family as long as possible," Eckles recalls. She started exploring "superfoods"-foods believed to be densely packed with nutrients-but thought they were all gross. When she blended them (and a few extras) into a smoothie, however, they became delicious.
Eckles saw an opportunity. So in 2015, with no prior business experience, she and her husband relocated from New York to North Carolina to open their own juice store. Since then, their brand Clean Juice has grown into a franchise with over 125 locations-just as juicing became popular nationwide. Clean Juice remains set apart from the crowd, though: It is the only USDA-certified organic juice and food franchise, ever. Here, she talks about how they've worked to be accessible while standing out.
この記事は Entrepreneur US の Startups - Spring 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は Entrepreneur US の Startups - Spring 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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