Mark Van Wye is in the dog-training business. But to thrive, he needed to do a better job training his own business. "We made a lot of the classic mistakes that many new franchises do," he admits now. His business, Zoom Room, offers dog-training classes, as well as "a fun, sporty place" where owners can play with their pups. It was inspired by a sport called dog agility, where dogs run through obstacle courses. "We wanted to demystify dog training completely," Van Wye says, and dog owners jumped at the opportunity. His company started franchising in 2009 and grew to 20 units in five years, but then those early franchisees started failing. By 2019, Zoom Room was down to six franchised units-and Van Wye had put a two-year moratorium on new locations, giving himself time to fix the business. Now he's up to 28 franchised units currently open, and Zoom Room reached 100 signed units nationwide in January. Here's what he did to get tails wagging again.
What were those early years like?
この記事は Entrepreneur US の Startups - Spring 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は Entrepreneur US の Startups - Spring 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
The Better Way to Fail
The next time something you do flops, here's a new way to learn from it.
Making the Midlife Leap
After getting laid off in her early 50s, Keri Gardner decided she wanted to control her own fate-so she bought a franchise with her 401(k).
A Quick Guide to Franchise Ownership Costs
Franchising costs money. Here's what everything means.
This Doughnut Franchise Is Hitting the Road
To grow, DonutNV needed a steady supply of delivery trailers. So last year, it started making them itself.
3 Steps to Find Your Perfect Franchise
There are many brands out there. Finding the right one is up to you.
This Fencing Franchise Is Ready for Growth
Superior Fence & Rail nearly doubled its sales in one year. How? By stepping back and focusing on fundamentals.
What Are a Franchisee's Role and Responsibilities?
If you're going to be a franchisee, you should know exactly what's expected of you.
This Dog-Training Franchise Is Zooming Ahead
After a rough few years, Zoom Room made major changes...and has emerged as a stronger, faster, very well-behaved business.
What's the Real Damage?
Most clean-up companies just fix messes, like fire or flood damage. But 911 Restoration's new CEO saw an opportunity to help with the other emergency they often encounter: customers' emotional trauma.
Mental Health Services, Franchised
The U.S. is facing a growing mental health crisis. Ellie Mental Health wants to be the solution.