The product has been launched keeping in mind the taste preference of consumers in non-South markets who tend to prefer 100% coffee blend over a coffee: chicory blend (which is more preferred in South). Tata Coffee Grand Premium, while being a 100% coffee blend also has the unique flavour locked decoction crystals which locks in taste and aroma and are the key differentiator for the brand as it's a unique product offering over its key competitors.
この記事は Food & Beverage Business Review の December 2022 - January 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は Food & Beverage Business Review の December 2022 - January 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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