Mention of cakes would make most dessert lovers drool. But talk of customised cakes and you can not only whet up the appetite of an individual but also her/his fantasy. Ashok Malkani tries to find out when the customised cake craze took hold of the gentry, the labour of love that goes into making these fantasies and the challenges involved in making these works of art.
Black Forest, Jamaican Ginger Cakes, Black Forest Gateau, German Chocolate Cakes, Red Velvet Cakes are no longer the craze. They are now passé. Today the craving is for something unique, something new. Customised cakes are now the ‘in’ thing in India’s bakery and confectionery industry.
And just putting your picture on the top of the cake is no longer in vogue. That craze has also receded. It has now shifted to cafes. Now a café in Mumbai has come up with the concept of having your face in the coffee froth.
Cakes for Celebrations
As far as customised cakes are concerned, innovative ideas are being thought of and executed by the Pastry Chefs and their clients who want their cakes to be unique. Thus, cakes are being introduced in the form of cars or with a feeding bottle on the top (for 1st birthday), and also through myriad other themes. So when did this fad for customised cakes begun in the India’s bakery and confectionery industry and what are the occasions for which these cakes are in demand?
Chef Santosh Rawat, Executive Pastry Chef, JW Marriott Mumbai Sahar, said, “When it comes to celebrating a special occasion with loved ones, the good old chocolate truffle may not be appropriate in today’s day and age. Now the demand is for gourmet cakes that look stellar. These are customised as per guest preferences; made
Cakes for Celebrations
As far as customised cakes are concerned, innovative ideas are being thought of and executed by the Pastry Chefs and their clients who want their cakes to be unique. Thus, cakes are being introduced in the form of cars or with a feeding bottle on the top (for 1st birthday), and also through myriad other themes. So when did this fad for customised cakes begun in the India’s bakery and confectionery industry and what are the occasions for which these cakes are in demand?
Denne historien er fra April-May 2018-utgaven av Bakery Review.
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Denne historien er fra April-May 2018-utgaven av Bakery Review.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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My Approach is Both Strategic and Creative, Aiming to Inspire and Innovate
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