It requires bravery aplenty to suggest that watches do not make good gifts, and we are not that bold. There are many centuries of history demonstrating the value of timepieces as gifts. The issue is this: if you key in “watches as gifts,” into your Internet search engine of choice, you will get mealy-mouthed results. It may be that the impersonal world of data science, where user information is compressed and processed into anonymised data tranches is not suited to making gift suggestions. Or perhaps the algorithms do not have the right amount of data to deliver very personal results. We think that being personal is the key, and this section leans heavily into this idea.
While we have dutifully laid out the gifting case over the years, we started to move away from seasonal gift guides a few years ago, leaving that to our annual jewellery issue. There are certainly logical audience-based reasons for this but, for everyone who has ever considered or received watches as gifts, it is worth going back to first principles. Watches are often quite expensive, especially those that might be considered worthy as gifts, so it would not do if the very impulse behind the act is suspect. For example, buying a watch as a gift exclusively via Internet-powered suggestions is weak tea. Being brave enough to embrace your own idiosyncrasies is essential, which is what we have done this issue. Let us explain…
You may wonder why a story about celebrating time, welcoming a return to relative normality, and rewarding yourself should have a space reserved for a Rolex. These are amongst the most unobtainable of all big brand wristwatches these days, and reportedly out of reach for collectors without standing. Well, we will justify this shortly but for the moment, simply consider the beauty of the Rolex Oyster Perpetual Milgauss with the Z-Blue dial (pictured elsewhere).
Denne historien er fra Festive 2021-utgaven av World of Watches.
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Denne historien er fra Festive 2021-utgaven av World of Watches.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
EASY COMPANY
Hamilton launches the new Khaki Field Quartz collection that takes its inspiration from the G.S.watches of the 1960s.
SPIRITED AWAY
The year of the dragon is not yet over and Franck Muller's new watch will remind you once again why this year is a great Chinese zodiac year for watches.
LUNAR TIES
Blancpain resumes its deep-seated romance with the moon through the Bathyscaphe Quantième Complet Phases de Lune in black ceramic.
USEFUL BREAKTHROUGH
With the Elux LAB-ID PAM01800, Panerai has delivered the smartest and brightest dive watch ever made.
SHIELD KING
Seiko reveals a new take on a King Seiko classic, the KS1969, thus bringing back an intriguing shape to the collection.
FRENCH EXPRESS
Louis Vuitton extends their new philosophy of watchmaking unveiling the dressier Escale collection.
PUSHING BOUNDARIES
Patek Philippe brings their patented system to synchronise the date display on a world time watch to their regular collection.
APROPOS COMPLICATIONS
A watch with complications appeals to different sorts of collectors, and is quite different to a complex watch. The editors of Singapore, Malaysia and Thailand discuss the virtues of all sorts of complications and considering when more is really better…
KEEPING IT REAL
Technology proves to be a solid tool for luxury watch brands in their fight against mounting cases of fake timepieces and watch thefts.
GLOWUP
A brightly lumed dial in pitch-black darkness is equal parts joy and fascination, have you ever wondered where your Super-LumiNova comes from?