From major cities and suburbs to rural communities-renters across generations are opting to rent rather than own. The question is: why? For starters, many Americans are under-educated about the inventory and financing options available that might suit their budget and lifestyle. Secondly, many would-be homeowners have difficulty visualizing the potential investment of purchasing property, and how home-ownership can build wealth and security in the long-term.
As an agent, you're always on the lookout for potential clientele. Now, to guide renters toward the real estate market, keep a few of these strategies in mind as you meet and greet this untapped demographic.
1 Show renters that purchasing a home isn't impossible
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Denne historien er fra Maryland March 2024-utgaven av Top Agent Magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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MANDY NICHOLS
Mandy Nichols may be a self-proclaimed perfectionist, and, as she puts it, “a freaking workaholic,” but there is one thing that brings a tear to her eye: First-time homebuyers.
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DANIELLE GIANNOTTI
Top Agent Danielle Giannotti is one of five team members on the TRU Real Estate Group with RE/MAX Preferred Realty Ltd., servicing clients in Windsor-Essex County