How to Incorporate Current Events to Your Email Blasts and Stay Relevant
Top Agent Magazine|New England May 2024
Email marketing is a cost effective and straightforward method of getting your name and services in front of clients with just a few keystrokes.
How to Incorporate Current Events to Your Email Blasts and Stay Relevant

This tried-and-true approach to digital marketing is a favorite of many, and there are countless ways to customize (and maximize) your email blasts to reap superior results. Despite this, many real estate professionals are content to standardize their email advertising and take a broad, one-size-fits-all approach to capturing interest and leads. While an up-front sales pitch certainly has its uses and benefits, it doesn't hurt to shake up your routine and refresh your email marketing approach by adding specifics that draw renewed interest from your audience.

One way to accomplish this is by tying in current events and local happenings to your email blasts. After all, your sphere of influence likely receives countless marketing emails per day. To cut through the noise, sharpen your message with a few specifics that separate your communications from the pack. Not every email should be focused on closing a sale, or else your audience will learn to stop listening. How do you build your brand, stay top of mind, and keep the lines of communication open with your clientele? Here are a few ideas to get you started.

Sports news makes a splash

Denne historien er fra New England May 2024-utgaven av Top Agent Magazine.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

Denne historien er fra New England May 2024-utgaven av Top Agent Magazine.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

FLERE HISTORIER FRA TOP AGENT MAGAZINESe alt
MANDY NICHOLS
Top Agent Magazine

MANDY NICHOLS

Mandy Nichols may be a self-proclaimed perfectionist, and, as she puts it, “a freaking workaholic,” but there is one thing that brings a tear to her eye: First-time homebuyers.

time-read
2 mins  |
Top Agent Magazine Texas June 2024
Easy Blog Topics for Your Real Estate Blog
Top Agent Magazine

Easy Blog Topics for Your Real Estate Blog

Today, blogging looks a lot different than it did back in 2007, when the platform was just beginning to take off.

time-read
3 mins  |
Top Agent Magazine Texas June 2024
Millennial Buyers: Where They Are & What to Know
Top Agent Magazine

Millennial Buyers: Where They Are & What to Know

Homebuyers and sellers come from all walks of life.

time-read
3 mins  |
Top Agent Magazine Texas June 2024
JULES FERNANDEZ
Top Agent Magazine

JULES FERNANDEZ

Of all the life changes that can inspire someone to launch a new career— becoming a mother is usually not at the top of the list.

time-read
2 mins  |
Top Agent Magazine Texas June 2024
Beyond Cleaning and Decluttering: What Improvement Expenses Make the Most Sense?
Top Agent Magazine

Beyond Cleaning and Decluttering: What Improvement Expenses Make the Most Sense?

Decluttering open spaces, emptying cabinets and drawers and removing knick-knacks might seem like obvious – and free – ways to improve a home’s presentability.

time-read
3 mins  |
Top Agent Magazine Texas June 2024
How to Answer the Inevitable Question: Why Should I Choose You?
Top Agent Magazine

How to Answer the Inevitable Question: Why Should I Choose You?

In some markets, a real estate agent is competing against thousands of other individuals and teams.

time-read
2 mins  |
Top Agent Magazine Texas June 2024
Tips on Being a Good Team Leader
Top Agent Magazine

Tips on Being a Good Team Leader

Your business is booming, so much in fact, that you've finally made the decision to start a team.

time-read
2 mins  |
Top Agent Magazine Ontario June 2024
Small Yard? Big Statement: How to Make the Most Out of Micro Outdoor Spaces
Top Agent Magazine

Small Yard? Big Statement: How to Make the Most Out of Micro Outdoor Spaces

When house hunters compile their lists of must have home items, a dreamy backyard space is often near the top.

time-read
2 mins  |
Top Agent Magazine Ontario June 2024
4 Ways to Win the Battle Against Procrastination
Top Agent Magazine

4 Ways to Win the Battle Against Procrastination

One of the most common professional afflictions is procrastination

time-read
3 mins  |
Top Agent Magazine Ontario June 2024
DANIELLE GIANNOTTI
Top Agent Magazine

DANIELLE GIANNOTTI

Top Agent Danielle Giannotti is one of five team members on the TRU Real Estate Group with RE/MAX Preferred Realty Ltd., servicing clients in Windsor-Essex County

time-read
3 mins  |
Top Agent Magazine Ontario June 2024