CATEGORIES

Role/Model

Timeless reserves amidst new blends, Brunello Cucinelli Fall/Winter 2023 Uomo Collection presents a perspective for sons following in their fathers' footsteps

King's Bounty

An inside look at the birthplace of extraordinary Merino fabrics that earn the rarest of accolades at Loro Piana: The Gift of Kings

TOTES CLASSIC

The creation of the Andiamo is Matthieu Blazy's latest endeavour to breathe new life into the iconic Bottega Veneta intrecciato weave

Desert Rose

Out of the wilderness blossoms Louis Vuitton Men's Collection Pre-Collection 2023

Ted Lasso's Most Important Lesson

AFC Richmond boss Ted Lasso has won hearts and minds and Emmys to boot - with his folksy wisdom. With the recent broadcast of the finale of season three (and possibly the series), we sieve through hours of content to find that One Great Ted Lasso Life Lesson

Light And Illumination

The Patek Philippe 5316P Grand Complications and Louis Vuitton Voyager Skeleton demonstrate horology's finest traditions in a new light

SPIRIT OF THE THE SPIAN

YOU DON'T GET TO BE A DUKE OF CALDECOTT HILL WITHOUT XU BIN'S DISTINCT AMALGAMATION OF STYLE, SUBSTANCE AND CHARISMA. A STORIED LIFE DOESN'T HURT, EITHER

Technicolour Taigarama

Louis Vuitton's punchy new leather goods collection heats Summer 2023 up a notch

Climbing (Again) To The Zenith

Before Julien Tornare joined as CEO in 2017, Zenith was in dire need of a revival. Today, they're back on track and they can't make watches fast enough

The Artist Of Fusion

LVMH brands tend to exude incomparable luxury. Under CEO Ricardo Guadalupe, Hublot feels like a rebellious start-up that just happens to make luxurious timepieces

Fast And Furious

Two worlds of Italian craftsmanship collide into a collection of luxury leather apparel and accessories

The Future Is Nigh

Microsoft Singapore CTO Richard Koh talks to Augustman about leadership and innovation in technology and answers that question which has been bugging us since Arnold Schwarzenegger first played a robot: Will artificial intelligence destroy us all?

Peek-A-Boo

Presented on the Fendi Men's Spring/Summer 2023 runway, the Peekaboo ISeeU XCross is the latest member in the Maison's Peekaboo family

Ludi Lin Goes Shaolin

Handsome, ripped, playing two superheroes (so far). It’s a breath of fresh air to meeting rising star Ludi Lin and hearing him speak so candidly about failure and how it breeds tenacity

Art Of The Collab

What happens when two or more masterfully talented artists or designers collaborate? Transcendence

Muses Of Dior

The narrative of Dior's Summer 2023 collection stems from the fact that the designer of the eponymous label, Christian Dior, and the Bloomsbury Group artist, Duncan Grant, had similar lives

Have Gucci Will Travel

The valigeria travel selection encapsulates founder guccio Gucci's philosophy that his bags were no mere containers for garments, they were emblems of dreams and imagination - wanderlust encapsulated

First Of Its Name

Forty-two years later, the Hublot Classic Fusion Original is evocative of the 1980s icon that mainstreamed rubber in luxury watchmaking

French Super Nose

Perfumer Barnabé Fillion, long-term fragrance collaborator of Aesop, on the art of perfumery and his new eau de parfum for the Aussie skincare brand

A Multiversal Trip To Russia

As Putin transforms his country into the pariah of the international community, we take an Everything Everywhere All At Once-inspired trip into the Russian multiverse

Physically HermèsFit

Sweat has never looked better decked in Hermès

Patron Saint Of The Sensual

Anthony Vaccarello’s vision for Saint Laurent’s Fall 2023 collection is a subversive perspective on masculine sophistication

Formula 1 Tech, Everyday Cruising

The 2024 Mercedes-AMG C 63 S E Performance will change the way you think about executive cars

Intermission Next Scene

Success given form actor, singer, model and co-founder of an entertainment agency, JJ or Jaylerr, the aliases of Krissanapoom Pibulsonggram, is a true virtuoso at the helm of his life

Let's Talk About Trans Rights

Memo to our social media team: Sorry, I'll try my best not to start a flame war

Beauty Of The Unseen

Compare and contrast the finishing techniques of industry stalwart A. Lange & Aohne and one of the industry's (comparative) newcomers, La Fabrique Du temps Louis Vuitton

Maison's Spring/Summer 2023 - Men's Fashion Line Goes Back to its Origins

Quintessentially Loro Piana, the Maison's Spring/Summer 2023 menswear collection revisits its roots

The Speed Of Thought

Unmistakable Ferrari style lexicon creates a brand-new Montblanc writing experience with the Montblanc Ferrari Stilema SP3 Limited Edition 599

THE SUMMERHOUSE REINVENTS AU BALCON

Seletar Hills’ most iconic dining destination gets a makeover and we're here to celebrate it

AN AUGUST WOMAN

Celebrating International Women’s Day, Augustman speaks to Tan Kheng Hua, a celebrated regional actress who has made it in Hollywood” but nevertheless does not buy into the concept of making it”