Pink, More Than Just A Colour...

Gautam Chintamani recently unveiled his third book, Pink: The Inside Story, soon after the film by the same name created ripples. A commentator and a keen observer of celluloid and its impact, Chintamani’s book talks about the six years that went into making one of the most talked about movies in recent times.

- Meeta Mishra

Pink is your third book. What inspired you to take on a project like this?

There are very few contemporary Hindi films that not only take a strong, unapologetic, even a brazen political stand on issues that concern thousands of people, but also manage to retain the essence of being entertaining. In the case of Pink, the film wonderfully blends elements of a thoroughbred commercial Hindi film, or Bollywood as the world knows it now, along with a socially conscious newsreel. When I first saw the film, there were many things about it that struck me, both at the level of the narrative, and the cinematic tools that the filmmakers employed, which intrigued and compelled equally to think more about the film.