Lakshita, known for its ethnic and fusion wear, has seen strong growth after the pandemic. The brand is gaining popularity by combining traditional Indian clothing with modern styles.
Lakshita was created to blend ethnic wear with contemporary fashion, offering a range of garments made from fabrics like velvet, suede, rayon, and chanderi. Known for its embroidery, prints, and sequins, the brand focuses on creating clothes that are both stylish and comfortable.
Lakshita's designs cater to a wide range of customers for both everyday wear and festive occasions.
Growth Phase
After the pandemic, Lakshita quickly recovered, thanks to its strong presence both online and in stores.
The brand plans to open 100 exclusive brand outlets (EBOs) by the end of financial year (FY) 2024-25, focusing on expanding into regions like Himachal Pradesh and Chandigarh.
This story is from the November 2024 edition of Images Retail.
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This story is from the November 2024 edition of Images Retail.
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