CATEGORIES
Categories
4 Qualities of Exceptional Employees
Hiring a new employee is one of the more stressful parts of being a business owner.
Emotional Fluency: How to Communicate with Clients When Tensions are High
Managing emotions, expectations, and personalities are central to a successful real estate career. After all, this is a business based on relationships and interpersonal communication.
How to Cut Down on Digital Distractions and Up Your Productivity
As a real estate professional, staying tethered to your phone and computer are likely par for the course. When your office is on-the-go and you're fielding round-the-clock questions from clients, it's only natural that you'll be drawn to your phone for professional updates. From refreshing your inbox and engaging with clients on social media, to drafting email blasts and coordinating with colleagues by text message-it can feel impossible to untangle yourself from the worldwide web.
Make Social Media Marketing Your Calling Card
These days, it's no secret that buyers begin their home search online. As the industry continues to take a digital turn, Realtors in the know must learn to utilize a whole new range of tools available to them and for good reason.
NICOLE ANDERSON
Top Agent Nicole Anderson became a licensed broker in 2022. She has consistently become a Multi-Million Dollar Producer at Ramsey Realty Group, with an average sales volume of $20 million a year.
Incorporating Charitable Giving in Your Real Estate Practice
Contributing to a worthy cause is a noble and meaningful endeavor, but it also presents positive byproducts for the giver: tax write-offs, name recognition in the community, and the ability to expand your network.
Keeping in touch - HOW TO STAY IN YOUR CLIENTS' LIVES FOR THE LONG HAUL
One sign of a great real estate agent is there long list of loyal client following. Part of achieving a great referral base is being a great realtor during the transaction. But, that's only half of the work. To truly be your client's realtor for life and keep them coming back to you as well as referring others to you, you have to stay in their lives past the transaction. Keeping in touch with your past clients can be one of the most important parts of your business, and one that many realtors tend to push to the wayside.
Concierge Care: Services that Lure Clients and Transform Your Reputation
It's a no-brainer: customer service is central to success in the real estate industry. While properties may be the product, this industry really revolves around people and the relationships you cultivate along the way.
5 Social Media Mistakes Real Estate Agents Must Avoid
There is perhaps no greater marketing tool for agents these days than having a large presence on social media, but there is more to social media marketing than just opening an account and gaining followers.
BAKER MCNICHOLAS GROUP
The Baker McNicholas Group opened the Compass office in Lake Forest in October of 2020. Together, they navigated the surging market, their paths intertwined by a shared dedication and a common vision of shaping their destiny in the real estate industry.
Cooperation, Not Competition, Creates Mutual Success for Agents
When people get along during a business transaction, everyone comes out happier.
The Making of A TOP AGENT
In the hustle and bustle of Real Estate lies artistry and skill honed by top-producing industry leaders. What is it that makes specific agents stand out for their success?
Small Yard? Big Statement: How to Make the Most Out of Micro Outdoor Spaces
When house-hunters compile their lists of musthave home items, a dreamy backyard space is often near the top. After all, who doesn’t want an outdoor oasis of their very own?
Reconsider Referral-Only When Planning for the Future
Many agents plan for the idea that working only on referral may not be sufficient during slower times of the year, in a down market, or when an agent needs to expanding into a new sector.
Modern Email Etiquette for Today's Agents
Though email is no longer a new-fangled invention, there are certainly ways you can modernize its use and take advantage of its ubiquity.
Adding Value to Listings & the Advantage of Identifying Neighborhood Amenities
Walking a fifteen-minute radius of the area or performing a deep-dive into customer review sites or food blogs can help you identify hidden gems or local favorites.
How to Build a Team That Will Win Big No Matter its Size
In the real estate world building a team is a goal almost every agent strives towards achieving.
AGENTS WITH HEART
A pivotal question we pose to featured agents in Top Agent Magazine is, ‘Tell us about your community involvement.’ This query holds immense significance, not only as a benchmark for nominees but also as a crucial factor contributing to the success and prestige of top agents.
Millennial Buyers: Where They Are & What to Know
Homebuyers and sellers come from all walks of life. If you’ve been an agent for long, you’ve likely worked alongside a wide variety of folks—from first-timer homeowners and down-sizers, to second home searchers and those finally hunting for their dream home. While there is hardly a shortage of diversity in the housing market, there is one generation that is making big strides in homeownership these days: Millennials.
6 Things All Successful Negotiators Do
If you think about it, you've been negotiating your whole life. As a kid you negotiated constantly with your family, your teachers, and your classmates.
RAUL SANCHEZ
Top Agent Raul Sanchez with RES Realty in Minneapolis, Minnesota, specializes in the Hispanic community.
24-Hour Touch-ups to Maximize Your List Price
Sometimes it takes a full-scale overhaul to prepare a house for market. Other times, only a series of small adjustments are required to make a listing’s true potential shine.
VERONICA BANGSBOLL & MELISSA POU
The Ház Group duo of Top Agents Veronica Bangsboll and Melissa Pou provide luxury concierge real estate services to clients in Coweta and Fayette counties, and throughout greater Atlanta.
Incorporating Charitable Giving in Your Real Estate Practice
Contributing to a worthy cause is a noble and meaningful endeavor, but it also presents positive byproducts for the giver: tax write-offs, name recognition in the community, and the ability to expand your network.
There Goes the Neighborhood: How to List High When Neighbors are a Nuisance
Troublesome neighbors are a relatively common issue that agents come across. You can control the image of your client's property and you can control your listing presentation, but you can't always control what's happening on your client's street. How do you diffuse difficult neighbors that could lower your bottom line or embarrass you in front of prospective buyers?
7 Deadly Sins of Personal Branding
What is a 'personal brand'? Just like company or product branding, it's built around imaging and messaging that is designed to create a feeling.
6 Habits of Highly Productive Agents
In a business that can be constant chaos, you’re constantly on the go and dealing with things as they hit you.
24-Hour Touch-ups to Maximize Your List Price
Sometimes it takes a full-scale overhaul to prepare a house for market. Other times, only a series of small adjustments are required to make a listing’s true potential shine. Whether you’re gearing up for an open house, assessing a list price, or maximizing a property’s appearance prior to photography—the devil is in the details.
Millennial Buyers: Where They Are & What to Know
Homebuyers and sellers come from all walks of life. If you’ve been an agent for long, you’ve likely worked alongside a wide variety of folks—from first-timer homeowners and down-sizers, to second home searchers and those finally hunting for their dream home.
Be Their REALTOR® for Life: How to Build a Relationship with Your Clients That Will Last a Lifetime
In the world of real estate, an agent's relationship with their clients can make or break their career. This industry revolves around working well with people, and being able to develop a strong relationship with your clients is the foundation that you business is based upon.