IN CONTRAST WITH other designs of the era, the 1962 DiaStar was a stunning piece of work, breaking new ground. Its unusual and very distinctive shape plus extremely resistant tungsten-carbide case became signature elements and built the watch a strong following through the decades. The timepiece expressed in the most unequivocal way, the motto of Rado’s founders “If we can imagine it, we can make it. And if we can make it, we will.”
To mark the 60th anniversary of this extraordinary watch, the case saw a change from hard metal to Rado Ceramos in 2022, and one might say that the revolutionary watch became an evolutionary icon. The design continued its unrelenting journey and progress in the true spirit of Rado’s quest as Master of Materials.
This story is from the September 2023 edition of Augustman Malaysia.
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This story is from the September 2023 edition of Augustman Malaysia.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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