IMPACT - January 06, 2019

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ADS THAT MADE IT BIG IN 2018

Fashioning Choices For The Young At Heart

Ten-year-old brand fbb has been delighting audiences – both with its wide range of fashion offerings, as well as its vibrant and bold advertising. Prachi Mohapatra, Chief Marketing Officer, fbb tells us about what the brand is doing to stay relevant to consumers of all ages.

4 mins

Ads That Made It Big In 2018

As the year draws to an end, we pick up some of the biggest trends in the advertising industry in 2018 and also bring you a list of the ads that made an impact with their powerful, sensitive, impactful or humorous story-telling.

6 mins

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IMPACT Magazine Description:

Impactonnet is weekly Advertising & Marketing magazine and publishing in English language. This magazine Impact’s niche editorial coverage maintains a focus on inspiration to highlight the achievement of advertising industry in India. The magazine provides an in-depth coverage on what’s new and who’s doing it, reviews, contests and much more. The magazine will act as a repertoire par excellence of Indian marketing and advertising in the future