The company, which for the last seven years has been selling only to clients in the USA and Canada, has built a formidable reputation for the quality of the vehicles it builds – and now it is once again open for business in its home market.
Founded in 2008, Arkonik initially withdrew from the UK market in 2012 in response to a slowdown in orders following the global financial crisis. The company developed a business model which sees it scour mainland Europe for left-hand drive 90s and 110s suitable for restoration; these are fully rebuilt from the ground up and sold to clients in North America.
The company’s premises, a little way south of Bath in the village of Mells, operate like a proper manufacturing facility. And with every vehicle being built from scratch, to a much higher specification than the original, in many ways it does resemble a car maker rather than a restoration outfit. Each of the Land Rovers it sells is unique, however; with a forward order book of around eighty clients, it builds only to order, and those customers are given every opportunity to spec their vehicles to their own personal preference.
This is a key difference between buying a new car from a dealer and having one built by a specialist like Arkonik. The company has found that the interaction between it and its clients are a part of the process they treasure – so much so that many have come back to order further vehicles so they can enjoy speccing them again.
Naturally, these are wealthy customers. Arkonik says it’s possible to buy an entry-level vehicle for just under £100,000, and that at the top end you could pay twice as much as that. But these are heirloom cars built to last through generations and, if you’ve got it to spend, they represent a rock-solid investment.
Bu hikaye 4x4 dergisinin April 2020 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye 4x4 dergisinin April 2020 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Land Rover Confirms Prices For New Defender 90 As Order Book Opens
On sale now from £40,290 • Commercial models coming this year from £35,000 plus VAT
STRAIGHT DOWN THE MIDDLE
There’s nothing very middle-of-the-road about Dave Yates’ Mitsubishi L200. But with modified double-cabs tending to divide themselves into big-money builds and bargain-bucket weld-ups, with not a lot in between, the company that helped him build it hopes to become the go-to supplier for people wanting to plough a new furrow down the centre ground
Land Rover restorer Arkonik to expand with reintroduction into UK market – and project to develop fully electric Defender
Somerset-based Land Rover restoration specialist Arkonik has announced its return to the UK market.
FORD RANGER RAPTOR
Ultimate version of Ford’s market-leading double-cab has more power and highly specialised suspension but isn’t classed as a commercial vehicle.
DEMOGRAPHICS
With more and more modified Ford Rangers and Jeep Wranglers appearing at the top end of the off-road scene, you might be forgiven for thinking no-one is doing it with Land Rover Defenders any more. But while 90s and 110s have indeed been redefined by their galloping values, they’re still right at the heart of the UK off-road scene – as very ably demonstrated by this slick new demo truck from Terrafirma, and of course its cool Union Jack artwork
Dangel conversion turns Vauxhall Combo into unique 4x4 van
Vauxhall has introduced a new version of its Combo Cargo van – with a 4x4 conversion by specialist engineering supplier Dangel.
BMW X3 M COMPETITION
Latest addition to the X3 range takes BMW’s latest 3.0-litre engine and uses it to create one of the most thrilling SUVs you can buy.
A Lifetime's Achievement
After a life spent in the Land Rover business, David Bowyer thought he’d put his expertise to use and finally get round to doing a project he’d always promised himself. It’s been well worth the wait…
Life Begins At 44
If you see one of Arctic Trucks’ builds on a British road, odds-on it’s an Isuzu D-Max on 35” tyres. But the Icelandic company built its reputation on far bigger things – of which this mighty Toyota Hilux AT44 is a spectacular example
Mercedes-Benz EQC
All-electric soft-roader is based on the new GLC – and makes as compelling a case as we’ve yet to hear for making the switch away from traditional fuels