But as dedicated fans surely know — they were never going to call it quits. Not really.
During their encore, the band’s current lineup — founders Paul Stanley and Gene Simmons as well as guitarist Tommy Thayer and drummer Eric Singer — left the stage to reveal digital avatars of themselves. After the transformation, the virtual Kiss launched into a performance of “God Gave Rock and Roll to You.”
The cutting-edge technology was used to tease a new chapter of the rock band: after 50 years of Kiss, the band is now interested in a kind of digital immortality.
The avatars were created by George Lucas’ special-effects company, Industrial Light & Magic, in partnership with Pophouse Entertainment Group, the latter of which was co-founded by ABBA’s Björn Ulvaeus. The two companies recently teamed up for the “ABBA Voyage” show in London, in which fans could attend a full concert by the Swedish band — as performed by their digital avatars.
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Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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