Salon International - January 2020

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Eleven years after its official launch, Salon International-India has become an authoritative voice in the haloed portals of the professional hair, beauty and wellness industry. Salon and spa owners,brands, hair and make-up artists, dermatologists and cosmetologists find in our articles, topical news, often exclusive, that help thems fuel their vision of beauty and develop strategies.

To celebrate these eleven years, we offer you this special issue concocted in the height of winter. It is an opportunity for us to take a quick retrospective look, but most of all, true to our editorial line, to try to better understand the developments of the market and to turnour eyes to the immediate and more distant future, giving voice to the best experts in the field!

We kickstart the year with a focus on ‘experience’. It is the most telling word that describes a feeling peculiar to a salon or a spa, and so, it is tue that customer experience has become an operative word. The first impression of a salon or spa is always the game changerand holds umpteen opportunities for owners. The design philosophy and layout speak volumes about the brand’s image. With innovativeconcepts ranging from minimalism, modernist, green salons, and more, renowned architects and interior designers forecast theideologies which will be a hit in 2020.

Salon International Magazine Description:

Salon International reflects the interest of urban Indians in beauty and service offerings, and opens a window into the world of personal grooming as a business. Read globally by salon and spa owners, hair and make-up artists, professional brands, aestheticians and academicians, and more, in the field of beauty and wellness, the magazine brings with it 360° know-how of the glo-cal industry.

It has top notch content that covers the spectrum with topics on trends, salon management, interviews of experts, market reports, insights and case studies, merchandising strategies, and more.

A comprehensive, youthful and dynamic magazine, Salon International offers its readers quality updates on trends and techniques and cutting edge scoops in the trade. It addresses a sector that is growing steadily (at nearly 40 percent per year in India) with academies growing at 20 percent; national and local distributors and importers rapidly adding brands to their portfolios as bigger players continue to open subsidiaries and existing manufacturers step up production in proportion to the increasing needs of the end consumer.

A collector's item, Salon International is a must for new entrepreneurs and established players, both.