CATEGORIES

Adidas's Stylish Turn

By aligning with cultural icons at least as much as athletes, Adidas has refound its footing.

Tech In Toyland

Mattel’s latest toy is a voice-activated speaker with an AI tailor-made for kids.

You Don't Do Things Because Everybody Will See Them. You Do Things Because The Right People Will See Them

Oscar-winning screenwriter of 12 Years a Slave and American Crime showrunner, John Ridley reveals what drew him from film to TV and how stand-up comedy prepared him for Hollywood.

Meatball Hero

How furniture giant Ikea is driving unexpected growth by ramping up its food division.

Venmo Comes Of Age

Under parent company PayPal, the millennial-focused peer-to-peer payments app has gotten serious

In Your Ear

Why companies from Casper to Prudential are creating their own branded podcasts.

I Bought It On Instagram...

Social networks want shopping to be the next thing we do on their platforms. Are we ready to "heart"the BUY button?

What Would Gwyneth Do?

Goop, Gwyneth Paltrow's newly ambitious lifestyle platform, has been polarizing since the day it was launched seven years ago - and that might be its greatest asset.

Mika Brzezinksi - Embracing Setbacks

How Mika Brzezinksi - the cohost of MSNBC's Morning Joe - has turned career curveballs into opportunities.

How Did The Starbucks 'Race Together' Campaign Go So Wrong?

Starbucks CEO Howard Schultz has always tried to do right by his company, his customers, and his country. So why did his Race Together campaign go so wrong?

Converse Unveils the Chuck Taylor II

Why did Converse mess with its iconic - and consistently lucrative - sneaker, the Chuck Taylor All Star? It couldn't afford not to.

Welcome Home, Alexa

In the race to win the connected-home market, Amazon's voice is starting to ring louder.

Carnival's Cruise For Charity

Carnival's new cruise brand wants to create an army of do-gooders in flip-flops and shorts.

Full Spectrum Cosmetics

LOral chemist Balanda Atis is helping the cosmetics giant break color barriers.

Out Of The Box & Into The Kitchen

Investors are placing big bets on meal-kit services like Plated and Blue Apron. Will ready-to-cook dinners change the way we eat?

What Makes Uber Run?

The transportation service has become a global brand, an economic force, and a cultural lightning rod. Here's how and why the architect of all this disruption, CEO Travis Kalanick, plans to keep on confounding expectations.

How The UN Is Using Virtual Reality To Tackle Real-World Problems

The United Nations is using virtual reality to tackle real-world problems.

How Failed JC Penney CEO Ron Johnson Is Redeeming Himself

The man who helped make Target cool and Apple Stores the most successful retail concept ever was severely humbled after flaming out at JCPenney. Only a startup could save him.

20 Predictions For The Next 20 Years

Early presidential polls have tended to be wildly off-target. There’s no reason to think this time is different.

Elon Musk Powers Up: Inside Tesla's $5 Billion Gigafactory

Elon Musk, the CEO who made electric cars sexy and commercial space travel a reality, is venturing into the messy battery business. Here’s why it’s his boldest bet yet.

A Newsletter Giving Feminism A Fresh Voice

With their online newsletter Lenny, Girls collaborators Lena Dunham and Jenni Konner are giving feminism a fresh voice.

How Ipsy Is Reinventing The Cosmetics Industry

YouTube star and Ipsy founder Michelle Phan is at the forefront of the social reinvention of the $39 billion cosmetics industry.

Microsoft's Radical Bet On A New Type Of Design Thinking

How studying underserved communities is helping the tech giant create better products.

How To Build an Army of Social Entrepreneurs

After selling half his company, Toms founder Blake Mycoskie is doubling down on social entrepreneurship.

Could A Biometric Lock Be the Key to Gun Safety?

Could a biometric lock be the key to gun safety?

How BuzzFeed's Jonah Peretti Is Building A 100-Year Media Company

Many NBA big men believe they are cursed by the very trait that brought them glory. And the emerging science around extreme size suggests they’re right.

How Taco Bell Nailed Its Innovative New Quesalupa

For combining corn, beans, meat, and cheese into genius.

How Hudl's Mobile-Video Software Is Transforming Sports

Its power is derived from custom and deference. How old-fashioned.

Big Conference, Big Ideas

Amazon Web Services’ re:Invent extravaganza at the Venetian Las Vegas is a window into innovations and trends that make for a singular event.

Donald Glover: Hollywood's Most In-Demand Polymaths

Donald Glover Actor, musician, writer, producer Donald Glover is tired. Like, bone-tired—the kind of tired that crushes his normally bright voice into a monotonous murmur.