CATEGORIES

Challenging Conventional Wisdom Uncovers Deeper Truths

ONE OF THE JOBS of UF/IFAS scientists is to challenge conventional wisdom. You don’t want to bet the ranch on something that only seems true. Facts, empirical evidence and data are a more solid foundation for the truth you need to make decisions about your herd, farm or grove.

Impact of Antler Point Regulations in Florida

Florida ag-rec update

SIGNS of the SEASON

Florida Taps Into the Tropics With Guava

The Right Way To See Florida

Great Climate, Crops Mean Opportunities for Agritourism Abound

What's the Buzz About Backyard Beekeeping?

In the Heartland Highlands County

HELP WANTED! (WHERE IS EVERYONE?)

The nationwide hiring crisis is having an especially large impact on fast-casual restaurants. Owners are trying all kinds of tactics to attract and keep employees—and their efforts may change the industry forever.

Time to Tag Yourself?

As you rush between meetings, losing your stuff is no longer something to worry about. Just use a tracking device.

THE Real Stakes OF THE “Future of Work” DEBATE

As companies and employees decide how, when, and where they should work in a post-pandemic world, let’s not forget this overlooked fact: If you harm your company culture, your customers will feel the impact.

THE FUTURE IS BRIGHT

THE NEXT GENERATION IS MAKING THE WORLD A KINDER— AND MORE FUN ! — PLACE. FROM SUSTAINABLE NUTRITION AND SAFER SCHOOLS TO REPRESENTATIVE ROMANTIC COMEDIES AND ROLLER SKATES THAT ACTUALLY ROCK, HERE’S HOW 15 FOUNDERS UNDER 27 ARE MAKING AN IMPACT.

Driving Growth via Customer Connections

Salesforce research found that growing SMBs were more likely to accelerate their technology investments during the pandemic.

She has dreams of an IPO he knows how to make them reality

Liz Young, founder of real estate startup Realm, talks scaling up with Robert Reffkin, founder and CEO of Compass (No. 71, 2018 Inc. 5000), the largest independent real estate brokerage in the U.S. By Graham Winfrey

Need Feedback? Charge Money!

To build a modern intranet platform, Haystack cofounder Cameron Lindsay needed users to share their criticisms. But at first, they wouldn’t. Here’s why.

5 Strategies for Conveying Preeminence in the Marketplace

Reaching the top of your game isn’t easy, but it’s the most effective path to sales success. Here’s how to get there.

HOW TO DO SOMETHING NOBODY HAS EVER DONE

ANKUR JAIN wanted tocreate a rewards program that helps people buy a home. Nothing like it existed. To become the first, he’d have to first fail over and over again.

The Great Double Unicorn Fixer

The creator of Carbon Health wants to fix health care for the masses. Previously, he built a company with a mission to fix education for the masses. Both companies are worth billions. He comes from the edge of nowhere in rural Turkey. How the heck does this happen? It actually makes perfect sense.

Easing The Heavy Lift

Stord’s cloud-based warehousing platform started as a student project. It could revolutionize the global supply chain.

Will a Robot Write Your Marketing?

A new AI model called GPT-3 is spitting out content like nothing before. Some say that as far as business tools go, it’s the last word.

Upgrade Your Problems

I spent all my money buying my first flat—which meant I had no money to fix my first homeowner’s problem. This was 2007, and I was a broke 20-something who’d pushed himself to the limit. I was sleeping on an air mattress because I couldn’t afford furniture. Boxes were everywhere. Then I noticed a leaky pipe under the bath, which created a soggy puddle. I couldn’t afford a plumber but didn’t want to introduce myself to the neighbors by crashing through their wet ceiling.

You Know You're Good Enough. Why Don't You Believe It?

Entrepreneurs know they’re not failures, but sometimes they struggle to believe it. A therapist explains why—and how the solution may lie in our unprocessed memories.

You Can't Buy Product-Market Fit

You can buy marketing. You can buy sales. You can buy attention. But don’t confuse those things for what’s most important

Patrick Starrr

WHEN IT COMES TO SOCIAL MEDIA, BEAUTY IS A MAINSTAY, AND WITHIN that space there’s one person who dominates: Patrick Starrr. “Social media has allowed consumers to find people that look like them to trust a point of view that you may not get from a store employee,” he says. That connection with his YouTube audience inspired Starrr to launch One/Size Beauty.

The Archives

“In seconds, North America had suffered the worst blackout in its history. In about nine seconds, 61,800 megawatts were lost, and as many as 50 million people were abruptly left without power,” Newsweek reported.

RISKY BUSINESS

COVID-19 may have made a future pandemic more likely. Is Biden making the right moves to protect us? What experts say about lab leaks, bioterror—and politics

Death of A Salesman

Ron Popeil, who died late in July, hawked the Veg-O-Matic, the Smokeless Ashtray and the Pocket Fisherman, making the world safe for a new generation of TV pitchmen. Attention must be paid

‘BATTLING A PANDEMIC IS A SPECIAL KIND OF WAR'

To create the leadership we need to fight biological threats, look to the military’s example

Troops Fight On in the Mideast

While Biden leaves Afghanistan and pulls back in Iraq, the U.S. military persists in Syria

America Faces An Epidemic Of Senseless Gun Violence

I am a gun owner. I’ve been the lead advocate for gun violence prevention here in Massachusetts. In 1994, I realized that 19 kids under 20 years old were dying every day, and 106 Americans dying every day, from firearms. So I built a 250-foot billboard of the Massachusetts Turnpike near Fenway Park and put up messages around gun safety.

Can Gun Rights and Public Safety Coexist?

One gun owner says Americans are entitled to own AR-15s. Another says sensible gun controls reduce violence without violating rights

Walmart Boosts Outlook As Back-to School Sales Return

Walmart raised its sales outlook for the year as Americans returned to shopping for back to-school clothes and travel goods during the second quarter.

This Vacation Is a Real Trip

Psychedelic experiences are beginning to play an integral role at luxury resorts