CATEGORIES
Look And Feel Healthy
Athleisure as a segment is growing by leaps and bounds in the country. Bindu Gopal Rao underlines the reasons for India becoming exceedingly health conscious in perspective of HRX, India's home-grown activewear brand.
Enabling Retail
Janice Goveas explores the steady growth of private labels and factors that have significantly contributed to it.
Analysing The True Impact!
November 8, 2016, was a landmark day for India with the unexpected announcement of demonetisation at 8 PM, which came into effect from midnight. Opinions were sharply polarised on the merits and demerits of this controversial exercise. One year down the line, S Alam explores its impact and how it has changed the game.
Tier Two Beckons, And How!
Chitra Balasubramaniam explores how the demand for branded apparel is growing in tier two and tier three cities and towns.
Clicking It Right
The Indian fashion and lifestyle e-commerce portal called Jabong.com made an entry in the lives of consumers in 2012. The portal sold apparel, footwear, fashion accessories, beauty products, fragrances, home accessories and other fashion and lifestyle products. Jabong took the entire fashion industry by storm boasting a steep growth in terms of the number of orders the brand dispatched and, in turn, the revenue. Shraddha Phulgirkar finds out how.
Vacation Mode On
Is there anyone who will say no to a vacation? Well! probably not. Changing lifestyles, urban pressures, and increase in earning power are reasons to account for the numerous holidays the Indians are opting for today. And not just holiday, most of them holiday in style. This is probably why vacation wear has become an in thing today. Bindu Gopal Rao explores what is driving this trend.
Textile Resurgence & Rejuvenation!
Chitra Balasubramaniam explores textile rejuvenation which is achieved by borrowing from foreign influences.
53rd Annual General Meeting
Apparel reports on the 53rd AGM of the Association
Redefining Leather
With the new upgraded techniques in contemporary textile, Samir Alam looks at the latest twist in the world of leather production.
Of Fashion And Quality
The opening of the H&M’s store in Mumbai made quite a flurry on the social media—with long snaking lines of eager customers waiting with bated breath as the first store threw open its doors in Maximum City. The brand's obviously fanatic following is testimony to the brand value H&M has created for itself globally. Janice Goveas-D'Souza gives you an insight in the successful business model H&M has created, for itself.
Marriage, in the Time of Demonetisation
Chitra Balasubramaiam explores the Big Fat Indian Wedding market and the impact of demonetisation on it.
Going Digital And Lean
The 15th IVY League Meeting was held on April 14, 2017, at the Mayfair Banquet Hall, Worli, Mumbai. Mr Robert Lobo, Co-founder of Shopping App See n Pick spoke on “Digital Revolution - Opportunity for Brands” and Mr Nimish Dave, Founder and CEO of The Idea Smith, shared his thoughts on “Operational Excellence through Lean Transformation.”
Struggling For Breath!
A Das gives insights into the woes of chikankari workers gasping for some respite under the strangle of demonetisation and cheap Chinese goods.
Best Of India Under A Roof
Bindu Gopal Rao speaks to Mr Ajoy Chawla, SVP – Strategy & Business Incubation, Titan, to get insights into Taneira, the youngest brand from Titan.
Chanderi Goes Haute
Chitra Balasubramaniam explores the ‘fit for summer’ fabric chanderi and gives an insightful narration on the fashion quotient of the fabric.
Weaving Himroo To Life
Brinda Gill gives us an insight into how the prolific lady Suraiya Hassan has revived the art of himroo weaving in Hyderabad. Sophisticated himroo fabrics are woven at her centre and are sought after for sherwanis today!
Company Cachet
Read on about the brands in vogue.
Draw Of Luck!
As the Date of the 65th National Garment Fair, India’s Largest Apparel Trade Show, draws closer, so does the Enthusiasm of the Exhibitors reach a peak. The Spirit was Palpable at the Event that sounds the gong for the Exhibitors – the Draw of Lots. This event was held on May 22, 2017, at the Textile Committee Auditorium, Prabhadevi, Mumbai. Kashmira Mirza and Anurima Das report from the venue.
For The Comfort Fit
Bindu Gopal Rao speaks to Sharad Walia, Brand Head, Lee, India, at VF Brands India Pvt. Ltd, to get a lowdown on their latest product innovation for the Indian woman, The Body OPTIX™.
Textile 4.0: Better Than New!
The Mumbai Unit of The Textile Association (India) hosted an International Textile Conference titled ‘Textile 4.0 – Global and Indian Perspective on March 22 and 23, 2018 at The LaLiT Mumbai. Apparel reports on the various innovative ideas discussed and debated during the event.
The Year In Review: 2017
This year has been an exciting and dynamic period for the Indian economy. Samir Alam looks back, to sum up how the year was for the industry, as a whole!
Going Green, The Kiddies Way!
Chitra Balasubramaniam profiles the organic kidswear market in India.
Textiles India 2017: Making Indian Textiles Go Global
Amidst much preparations and planning, sidelining the efforts of the rain to pour in like a spoiler, the three day mega event, Textiles India 2017, opened to an enthusiastic audience at Mahatma Mandir, Gandhinagar, Gujarat, on June 30, 2017. The Ministry of Textiles, Government of India, embarked upon a unique initiative to give a boost to the Indian Textile sector, to support and bring the weavers, artisans and all the creative curators under one roof through the Textiles India 2017 Fair, held during June 30, 2017 to July 2, 2017. Anurima Das reports. Photographs: Viraj Shah.
And the Award Goes to…
Mrugaya Chitnis reports on the TEXPROCIL Annual Export Award Function held on Oct 21, 2016, at The Regal Room, Trident Hotel, Mumbai, in which the Union Textile Minister Smt Smriti Irani spread cheer with her announcement of the ₹ 6,000 crore special package for Made-ups and the Home Textile Sector.
Rustles of Silk
Chitra Balasubramaniam explores the sensuous universe of silk.
The Age of the Sari!
Janice Goveas D’souza explores the evolution of the sari into the new age, for the modern Indian woman of today.
In Celebration Of Excellence
As the Countdown towards the Apex Awards 2017 begins, the Zeal within the Apparel Industry and the curiosity level Increases each passing day. Read on...
Saving Childhoods, Bringing Change!
Samir Alam reports on achieving sustainability in the Indian apparel sector by eradicating child labour.
Looking Ahead With Hope!
Last year has been full of surprises and coping with their aftermath, for the Industry; and now it is time for the Budget. Samir Alam decodes the expectations of the Apparel Industry from the Union Budget 2018.
Going Quirky!
Janice Goveas profiles the unstoppable and self-made Masaba Gupta who has made a name for herself in the world of fashion.