CATEGORIES

Send Daughters To Engineering Coaching

The BW-DeCode survey says that Indira Gandhi, as PM, did most for women, but ranks BJP as the most women-friendly party.

PSU Banks Rescue Jet Airways

INSTEAD OF PRIVATISING Air India, the country’s white elephant, we are about to witness the quasi-nationalization of Jet Airways, one of India’s best – but most indebted – private airlines.

Optimising Your Social Media Content Workflow

Growing businesses today are often plagued by expanding their social media presence. A key part of this lies in creating large volumes of high quality and engaging content, and quickly too.

Congress Promises NYAY- Justice To Every Indian.

Will India be a free and democratic country and will the Indian people be free from fear, free to live and work and pray and eat and love and marry according to their wishes, free from poverty and free to pursue their ambitions?

The Bold And The Influential

IS THERE a dearth of women leaders in this man’s world? Not really, if you look at the women leaders’ lists floating around. This list, full of usual suspects, doesn’t really serve the cause as it rarely evolves. And hence it lacks credibility.

'Jobs Have Happened, Privatisation Is No Panacea'

Krishnamurthy Subramanian, the new Chief Economic Advisor (CEA) to the Government of India, first caught the attention of the Narendra Modi government when he, as an ISB professor, stoutly defended demonetization in various opeds. An IIT-IIM alumnus who also counts Raghuram Rajan as one of his mentors, Subramanian stands by his belief even when challenged with data and anecdotal evidence. In a conversation with BW Businessworld’s Suman K. Jha, the CEA defends the Modi government’s economic report card, offering rare insights.

He Who Dares, Wins?

PM-Kisan, unfurled shortly before India goes to polls, reaches out to 82 per cent of the farming community. But does the small farmer really see it as the proverbial manna from heaven? BW Businessworld’s Prabodh Krishna investigates

Passion, Purpose, Play: Building A Successful Social Brand In 2019

It’s probably the hardest time for marketers to make an impact, ever. Torn between competing channels and buzzwords, fickle consumers, and contradictory marketing science, we have to navigate a world that challenges us to be faster, smarter, harder working and ultimately sell more. Nowhere is this harder than on social media. The average non-marketer has a similar experience.

Will Modi Help You Find A Job?

PM Narendra Modi may have found his winning mantra this election season

‘Mobility Is The New Disruptor, And Evs Are The Future'

In the run-up to FAME II, Niti Aayog Vice Chairman Rajiv Kumar, in a conversation with BW Businessworld’s Suman K. Jha, asserts that electric vehicles are the future, and that the industry and the government should work together to make it happen. 

Half The Wins, Twice The Pride

India was not shining bright as the Cannes Lions International Festival of Creativity kicked off, but two Grand Prix and the Lion of St. Mark changed all that, making this a historic year for the country

The Year Of Recognising The Collective Might

The advertising industry is showing its together-we-can spirit, and it chose Cannes Lions as the platform to discuss it further

There Are Challenges Ahead Still

The journey so far has not been significantly turbulent, even though it’s not time yet to unfasten our seat belts

More Fine Tuning Required

Textiles, MSMEs were among those adversely impacted by the GST rollout. We look at one more such sector — real estate

Why It Means A Surge In Trade?

South Korea was among the first nations to believe in a liberalised India, but Korean investments have since stagnated. Where do we go from here?

A Night & Day Story

The newly formed Dell Technologies has created a brand architecture that communicates the values of a family of businesses. JEREMY BURTON, chief marketing officer of Dell Technologies, can spin a tale, even if it is something as mundane as selling tech products or data protection suites or raising awareness around security threats. He was faced with an interesting challenge when the Dell EMC merger created Dell Technologies, and the mandate to create the brand story was assigned to him. In conversation with NOOR FATHIMA WARSIA, Burton shares how he approached the task at hand. Excerpts:

The Rise Of Digital Payments

The digital trend, which has picked up as an immediate aftermath of the government’s announcement to demonetise high-value currency notes, is expected to continue and create a lasting impact.

No Big Fat Weddings In A While

In the peak season for artistes and event managers, the only thing ‘peaking’ is anxiety about payments, now that cash is scarce.

The Art of Leadership

It has been a year of big wins for JWT under the dynamic leadership of TAMARA INGRAM, CEO, JWT Worldwide. From record wins at Cannes to increased focus on workplace diversity, JWT has built a trajectory that most agencies can’t yet dream of. One of its great successes has been its India operations on the watch of TARUN RAI, CEO, JWT South Asia. With 20 per cent increase in business, it has added 140 new clients, opening a diverse range of possibilities for new business partnerships and collaborations. In conversation with BW Businessworld’s RUHAIL AMIN, Ingram and Rai talk about the agency’s future focus.

20 Years Later... Still Lovin' It

IT HAS BEEN 20 years since we first came across McDonald’s Happy Meals toys and ads on our TVs.

Towards An Equal World

The success stories in the special issue simply tell us why we need to go beyond drafting policies that fight gender bias.

Alice In Insurance Land

Re-insurance in India has a long way to go. And GIC Re’s Alice Vaidyan has no small part to play in harmonising the darks and the brights.

Leading With A Mission

A pioneer of the private equity industry in India, Archana Hingorani is also a great advocate of women’s roles in corporate work force.

Beyond The Call Of Duty

She has taken telecom to remote parts of rural India and campaigned for mass e-literacy.

For India's Real Progress

Known for shaping retail banking in India, Chanda Kochhar believes in empowering women for all-round progress.

An Avid And Quick Learner

Learning agility – the ability to learn, and grow against all adversity — has stood Axis Bank’s Shikha Sharma, in good stead.

Helping Guide The Country's Opinions

Founded in 1924, Hindustan Times was transformed into a bright, young paper aimed at the next generation by Shobhana Bhartia.

The Gen Next Leader

How Smriti Irani’s rich experience has contributed to her personality.

Overseas Fans Go Ga-ga Over Modi

SINGAPORE recently hosted the inaugural Money20/20 Asia − an event with a mission to bring together companies and individuals who build, disrupt and challenge the way consumers and businesses manage, spend and borrow money.

Is India On Uber's Radar For Regions It Will Exit?

THE US-BASED ride-sharing, food delivery and transportation company, Uber Technologies has sold its ride-hailing and food delivery businesses in Southeast Asia to its Singapore-based rival, Grab.